VisitBritain Is Using The Royal Baby To Convince People To Visit The UK

And Britain's tourism board, VisitBritain, is no exception.

The government-funded organization has been on a campaign to convince tourists to visit the UK with tweets, Facebook messages, and promotions.

After the birth was announced, they tweeted:

Then they tweeted a series of stories tied to the royal baby:

They also mapped out several places hat have "shaped the lives of Prince William and Kate Middleton," encouraging visitors to stop at those spots:

And now that there's a royal baby, VisitBritain is billing itself as a family-friendly destination, encouraging families to explore kid-friendly attractions like the Tower of London, Blenheim Palace, and the Diana Memorial Playground, which was inspired by J. M. Barrie’s Peter Pan stories.