WPP hits its 2023 revenue target in 2021WPP reported revenue of £12,801 million for 2021. FY continuing operations reported revenue +6.7%, LFL revenue +13.3%. FY LFL revenue less pass-through costs +...
Tackling trolling: How trolling affects brandsSocial media trolls are not going to disappear from the internet anytime soon. Trolls can heavily tarnish a brand’s image, also significantly impacting the brand’s marketing plans to promote any newl...
WPP hits its 2023 revenue target in 2021WPP reported revenue of £12,801 million for 2021. FY continuing operations reported revenue +6.7%, LFL revenue +13.3%. FY LFL revenue less pass-through costs +12.1%; Q4 +10.8%.WPP released its 2021 Preliminary Results today. It reported revenue of £12,801 million in...
Goafest to now be held between May 05-07 in a physical formAfter a hiatus of 2 years due to the Covid-19 pandemic, Goafest is back for its 15th edition. Organized by Advertising Agencies Association of India (AAAI) & The Advertising Club (TAC), the event will be held from 5th May to 7th May.Goafest Organizing Committee toda...
FCB Group India expands its footprint in South Asia with FCB KL.LKFCB Group India expands its footprint in South Asia FCB Group India announced today it is expanding its footprint in South Asia with the launch of FCB KL.LK, being led by Chairman & CEO Santosh Menon.FCB KL.LK, a fully integrated marketing communications agency, is ...
AdEx zooms 37% despite Covid II: Madison reportPitch Madison Advertising Report 2022 has released flash figures of ADEX estimates only for 2021 ADEX has comfortably surpassed 2019 figures by 10%.In a departure from convention, the Pitch Madison Advertising Report 2022 released flash figures of ADEX estimates onl...