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Twitter Just Named The Clydesdale Foal That Starred In Budweiser's Super Bowl Ad [THE BRIEF]

Feb 6, 2013, 19:03 IST

Twitter @BudweiserGood morning, AdLand. Here's what you need to know today:

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Budweiser's first-ever tweet — that's right, the beer giant wasn't on Twitter until January 2013 — asked the Twitterverse to name its newly-born baby foal. After the foal starred in its extremely popular Clydesdale Super Bowl spot, Budweiser received more than 60,000 name entries. And the winner is: "Hope." "Landslide," "Stevie," and "Raven" were runners up. The company named a second baby foal "Stan."

According to Ad Age, Fox is already "haggling" for advertisers to buy space for Super Bowl 2014.

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According to Brand Keys' 2013 Customer Loyalty Engagement Index (CLEI), Samsung users are the most loyal of all smartphone owners.

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In an attempt to make Vine more brand-friendly, SS+K created Vineviewer.co. The program allows viewers to search Vine based on a specific topic, like cats or Valentine's Day.

According to the WSJ, Brazil is the social media capital of the world.

Previously on Business Insider Advertising:

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