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These were the 8 most offensive ads from Australia in 2016

Hannah RobertsDec 13, 2016, 21:37 IST

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The Australian Standards Bureau (ASB) has released a list of the most complained-about ads of 2016.

The most complained about ad, criticized for discriminating against vegans, received more than 700 complaints.

In total, the ASB received more than 5,000 complaints about ads in 2016, over a third of which were for advertisements in the below ranking. (We usually publish the ASB's top 10 most complained-about ads, but three of the top 10 reference the same ad but for different mediums - TV, internet, and social - so there are eight ads in total, not 10).

Check out the eight most offensive ads from Australia in 2016.