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These Are The Most Popular TV Shows For People Who Drink

Mar 28, 2014, 23:33 IST

Anheuser-BuschAlcohol brands like Bud Light are popular with people who like TBS' Men at Work.

The social data analytics company 4C made a new study with Facebook that seeks to find which television shows are most popular with people likely to buy various kinds of products.

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They did this by looking at 150 brands' Facebook audiences, as well as the audiences of more than 800 broadcast and cable television shows.

Through a proprietary algorithm, 4C was able to determine which kinds of brands any given TV show's viewers were most likely to engage with on Facebook.

In what probably isn't much of a surprise, 4C found that people sports programming accounted for five of the 20 shows with audiences most likely to engage with alcohol brands.

Here's the complete list, topped by ESPN's SportsCenter:

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4C

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