The 15 Most Influential Instagram Users Advertisers Are Dying To Work With

Dan BustaSteph Goralnick has 327K Instagram followers.As advertisers stake their claim in the Instagram world, they have utilized a bunch of talented and insanely popular Instagrammers to help them artistically dominate the medium.

Click here to meet the most influential Instagrammers >

Companies like Johnnie Walker and Volvo are sending everyday smartphone users — albeit it with hundreds of thousands of followers — to Miami and Iceland and Abu Dhabi to take over their Instagram accounts and post pictures on their own.

While some are tentative about showing branded content, especially on their own feeds, these Instagrammers — Spotify designers, university office administrators, and graphic designers by day — are carving out a niche for themselves in the new online art world.

And it has the potential to be lucrative.

We've compiled a list of the top Instagrammers whom brands are dying to work with — we've ranked them by total followers — and the cool things that they've done.

(Let us know if we've missed anyone significant. While we did extensive searching and culled nominations, most of our — very talented– — group are males from New York and the Bay Area. We'd love to know about more talent that has been playing nice with brands.)