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McDonald's is trying to recruit more Japanese staff with this bizarre anime ad

Will Heilpern,Will HeilpernMar 21, 2016, 17:46 IST

McDonald's

McDonald's wants to hire more Millennials as part-time staff in Japan, so it created an anime mini-series to help drum up interest.

The first ad to be released is a classic coming-of-age drama, showing one young woman's journey from nervous novice to confident burger merchant.

The fast food company invested heavily in the recruitment drive. It has created eight anime videos with the help of Studio Colorido, according to The Drum.

The voice acting in the ads comes from the massive Japanese pop group AKB48 (there are more than 140 members).

See a scene-by-scene GIF guide to the first ad below.