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Chobani Set A Mechanical Bear Loose On The Streets And Terrorized New Yorkers [THE BRIEF]

Feb 10, 2014, 19:53 IST

Good morning, AdLand. Here's what you need to know today:

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After including a live bear in its Super Bowl ad, Greek yogurt maker Chobani put a person in a mechanized bear costume and set him loose on the streets of New York City. Watch unsuspecting New Yorkers flee in terror as the bear destroys everything in his path in search of food with all-natural ingredients:

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