Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Budweiser's Story Of A Puppy, A Clydesdale, And The Humans Who Don't Understand Dog-Horse Love Won The Super Bowl

Richard FeloniFeb 3, 2014, 08:40 IST

YouTube/budweiser

Budweiser's "Puppy Love" was by far the biggest pre-Super Bowl hit, and its sentimentality was still effective when it capped off the night's in-game advertising.

The commercial tells the the implausible story of the unbreakable bond between a 10-month-old Labrador Retriever, a Clydesdale horse, and the humans who just don't understand dog-horse platonic love.

Get ready to get misty-eyed all over again:

The ad agency Anomaly produced the ad, as well as "A Hero's Welcome" that ran earlier.