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Meta's new Twitter rival, a 'text-based conversation app' called Threads, is available to pre-download in the US

Jul 4, 2023, 08:09 IST
Business Insider
Instagram's new Twitter-like app, called Threads, is now available to pre-download in the US App Store.Screengrab/Google Play/Instagram; Insider/Sydney Bradley
  • Instagram's new Twitter-like app, called Threads, is now available for pre-order in the US.
  • The app is expected to officially drop July 6, according to its App Store description.
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Instagram's new Twitter clone is now available for pre-order in the US. The app, called Threads, is expected to officially drop July 6, according to its App Store description.

Over the weekend, several people spotted that the new app was listed on the Google Play app store for Android. Alessandro Paluzzi, an Italian mobile developer who reverse engineers Instagram code to reveal internal tests, posted about the app listing on July 1.

The app description currently reads:

"Say more with Threads — Instagram's text-based conversation app

Threads is where communities come together to discuss everything from the topics you care about today to what'll be trending tomorrow. Whatever it is you're interested in, you can follow and connect directly with your favorite creators and others who love the same things — or build a loyal following of your own to share your ideas, opinions and creativity with the world."

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In June, The Verge's Alex Heath reported leaked screenshots of the product, as well as details from an internal meeting with Meta's chief product officer, Chris Cox. The app has been in development since January, according to the report.

Threads will integrate a decentralized protocol similar to competitors Bluesky and Mastodon.

Silicon Valley executives have already chimed in on Twitter about the new platform. Jack Dorsey, Twitter co-founder and former CEO, tweeted a screenshot of the app's privacy policy on Monday.

Instagram did not respond to Insider's request for comment.

Do you have information or details to share about Instagram's new app? Contact Sydney Bradley via Signal (+1 646-580-2044), encrypted email (sydneykbradley@proton.me), or standard email (sbradley@insider.com). Reach out using a non-work device.

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