P&G spent Rs 12,958 crore on advertising and sales promotion during Jan-March 2021

• Procter & Gamble Hygiene and Health Care Ltd. announces third quarter results.
• Hygiene and health care giant’s sales up 16% and PAT up 8% for the quarter ended March 31, 2021.

Procter & Gamble Hygiene and Health Care Ltd announced today its financial results for the quarter ended March 31, 2021. The company delivered sales of ₹760 crores, up 16% from last year. Profit After Tax (PAT) for the quarter was ₹98 crores, up 8% vs year ago. Both the feminine care and health care business delivered strong double-digit sales growth in the quarter.

Madhusudan Gopalan, Managing Director, Procter & Gamble Hygiene and Health Care Ltd. said, “As the country faces the second wave of the pandemic, we continue to focus on protecting the health and safety of our people, serving the Indian consumers with our health and hygiene products, and supporting communities in need through our relief efforts. In a challenging environment, we delivered double-digit profitable growth for the third consecutive quarter this year. Our strategy of driving superiority, improving productivity, leading constructive disruption, and strengthening our organization and culture has enabled us to consistently deliver results and continue to be the right strategies to deliver balanced growth in the long-term.” He further added, “Since the outbreak of the pandemic, we have implemented robust health and hygiene standards across our sites and our qualified team of medical experts are working round the clock to support our people and their families on health related queries. We are continuing to extend our support to the communities under our #PGSurakshaIndia program. As P&G group, we recently announced our pledge to donate INR 50 Cr towards 10 lakh vaccine doses for 5 lakh citizens in partnership with state governments and local authorities.”

Since the outbreak of the pandemic, P&G launched the #PGSurakshaIndia program and has been partnering with the government and relief organizations to serve frontline workers and the communities. The company will continue to extend its support to the broader community through donation of in-house manufactured masks and sanitizers specially to aid frontline and essential workers who are tirelessly working to combat the spread of COVID-19. The company will also continue to leverage its advertising and brand voice responsibly to increase awareness on health, safety and hygiene measures among consumers and the community.

The Board of Directors declared a special interim dividend of ₹150 on every equity share of ₹10. The record date for the dividend will be May 12, 2021. The company has delivered balanced growth in recent years behind its focus on driving superiority, improving productivity, and strengthening the organization culture. This year also marks two decades of Whisper Ultra’s launch in India. The dividend demonstrates the company’s intent to reward shareholders for strong results in a challenging market environment.