Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

7 sneaky strategies TV ads use to get you to spend more

Jessica MaiFeb 5, 2016, 00:24 IST

Youtube / Bud Light

With Super Bowl 50 coming up, everyone will be talking about commercials. Sunday's game is anticipated to be the most-watched television event of the year, reaching over 110 million viewers.

It's a high-stakes time for advertisers, who pay up to $50 million for a 30-second spot. They're going to make every second count.

Watch those spots carefully: Here are seven classic, sneaky strategies television ads use to get you to spend.