13 Beautiful But Creepy Cinemagraph GIFs From The Nicole Kidman Movie 'Stoker'

"Stoker"Last year, we told you how cinemagraphs — GIFs in which only a small part of a still photo is animated, creating an eerie effect — would become the hot new creative vehicle for advertisers.

In March, the new Nicole Kidman psychological thriller "Stoker" will launch, and a huge chunk of its marketing revolves around creepy shareable cinemagraphs and GIFs. Mashable notes that there's already a trailer out on YouTube that consists entirely of GIF imagery.

The Stoker web site itself, though, is more devoted to cinemagraphs.

Here's a selection of them: Give them a few seconds to load on each page.