Zivame and YepMe buyers can pay via Freecharge in less than 10 seconds

India’s leading digital payments platform FreeCharge has entered into partnerships with two of India’s leading fashion and lifestyle portals, YepMe and Zivame. This partnership will enable consumers to use Freecharge’s fast and secure payment service to pay for shopping on these portals and that too within less than 10 seconds.

FreeCharge, the fastest growing wallet in the country, has over millions of users and a rapidly growing offline and online merchant base. After entering into various sectors like food and beverage, technology, entertainment and travel, these new partnerships will also mark its entry into the fashion and lifestyle space.

On the other hand, users of all three portals will benefit from a seamless payments experience.

FreeCharge’s growing wallet user base will also enable YepMe and Zivame to expand their user base so that they can tap customers who enjoy the convenience and ease of the FreeCharge wallet.

Also read: Fareed Jawad is the new VP for Payments & Principal Product Architect at Freecharge

Speaking on the partnership, Mr. Govind Rajan, Chief Operating Officer, FreeCharge said, “Rapid digital payments growth is changing the way consumer’s shop. At FreeCharge, it is our continuous endeavour to build a digital ecosystem in the country, and move consumers away from the hassle of cash. Partnering with popular youth brands like Yepme and Zivame is a massive opportunity to build the habit of digital payments in the country. Today’s consumers demand convenience and FreeCharge makes that possible by enabling them to shop for popular fashion and lifestyle products in the swiftest and safest way.”

Shaleen Sinha, Chief Operating Officer, Zivame.com said, “At Zivame, we strive to make the entire shopping experience extremely convenient for our customers. With a large number of customers increasingly opting for mobile wallets, we want to ensure that we offer them their preferred payment option on our website and app. This partnership will enable millions of Freecharge users to use their favourite mobile wallet to make payments on Zivame.”

On sidelines of the partnership, Sandeep Sharma - Founder, COO & CTO, Yepme said, “With fast pace online shopping trend, we are glad to have FreeCharge on board as a payment partner which will only enhance the experience for customers.”