Thomson Reuters
FILE PHOTO: People attend the YouTube Fanfest in Jakarta
YouTube's streaming alternative to cable TV has earned rave reviews since its launch nearly two years ago - but YouTube isn't resting on its laurels.
On Thursday, YouTube TV introduced a bunch of new features that improve the user experience of the subscription streaming service and enhance its DVR capabilities.
The new features come as YouTube TV continues to expand its content menu beyond its existing selection of cable TV and traditional TV channels. Earlier this week, Cordcutters.com reported that the NBA League Pass would soon become available on YouTube for $40 a month or $249 for the entire 2018-19 season.
As a growing number of consumers look for ways to "cut the cord," YouTube TV has emerged as one of the stronger alternatives to traditional cable TV. Here's how AllianceBernstein analyst Tony Sacconaghi Jr. put it in a May report:
"YouTube TV remains a shockingly good deal," the analyst wrote. "And remember, this is with no yearly contract, and no hidden fees. The cost savings are only part of the story...the fact of the matter is that YouTube TV is not merely cheaper than cable TV, but it is also better."
The newest YouTube TV features, most of which will automatically update for users, are another step forward. Check out some of the coolest new features coming to YouTube TV:
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