YouTube has hired UK Labour peer Oona King as its global diversity boss
British television industry magazine Broadcast reported that King will leave her role as a diversity executive at UK broadcaster Channel 4 after seven years to base herself out of San Francisco, where she will oversee YouTube's diversity strategy across content, marketing, branding and talent.
She will take a "leave of absence" from her duties in the House of Lords, where she has served as Baroness King of Bow on Labour's front bench since 2011.
King told Broadcast: "I see YouTube as the future of broadcasting. It brings opportunities and challenges to content providers and it will be fascinating to see how YouTube and a younger generation will redefine media consumption."
YouTube confirmed the appointment but declined to comment when contacted by Business Insider.
More follows.