Google is the top brand in India, Swiggy ranks higher than Zomato, Uber is before Ola
Aug 20, 2019, 14:19 IST
- A report by YouGov – BrandIndex – shows that Google is the most positively perceived brand in India.
- Swiggy ranks higher than Zomato in the list.
- UberEats ranks first in the most improved brands list in India.
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Google has ranked to be the most positively perceived brand in India, as per a report by YouGov. In fact, Google ranked higher than WhatsApp and YouTube, which took the second and third positions respectively. Four Indian brands made it to the list of top 10. Food aggregator Swiggy ranked fifth, MakeMyTrip ranked sixth, Ola ranked ninth while Zomato ranked tenth.
Interestingly, Uber ranked two spots higher than Ola.
The YouGov BrandIndex measures overall brand health. “The score takes into account consumers’ perception of a brand’s overall quality, value, impression, reputation, satisfaction and whether consumers would recommend the brand to others,” said YouGov.
The report also shows the ‘most improved brands’ in India and surprisingly, UberEats tops the list.
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