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Yahoo explains why it removed automatic forwarding from Yahoo Mail

Oct 14, 2016, 19:56 IST

Beck Diefenbach/Reuters

Last month, Yahoo removed the auto-forwarding feature from Yahoo Mail.

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Since automatic email forwarding is often used when switching email accounts, some users complained that the feature removal seemed to be designed to make it harder to leave Yahoo Mail for a competitor like Gmail.

On Friday, Yahoo re-enabled the auto-forwarding feature and explained why it went missing for a few weeks in a post on the Yahoo Mail Tumblr.

"Why the pause? Over the past year, Yahoo Mail has been upgrading its platform. This has allowed us to bring a better search experience to Yahoo Mail, add multiple account support, and improve performance as we quickly scale this new system globally. The feature was temporarily disabled as part of this process," Michael Albers, VP of Yahoo Mail product management, wrote in a blog post.

Previously, Yahoo said the automatic forwarding feature was "under development."

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To turn on mail forwarding, go to Settings > Account in Yahoo Mail and enter your forwarding address. After confirming that you, in fact, control that other address, automatic forwarding should be turned on.

Here's the entire blog post:

Last week, we temporarily disabled the ability to add new automatic forwarding in Yahoo Mail. As of today, auto-forward is enabled again for all Mail users. We apologize for the interruption.

Why the pause? Over the past year, Yahoo Mail has been upgrading its platform. This has allowed us to bring a better search experience to Yahoo Mail, add multiple account support, and improve performance as we quickly scale this new system globally. The feature was temporarily disabled as part of this process.

While mail forwarding is one way to access all your emails from any provider in one place, we recommend connecting your Yahoo inbox to your preferred email client or provider directly.

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Want to use Yahoo Mail to keep track of all of your inboxes? We offer multiple mailbox support, as well as ways to keep track of the account activity and devices associated with your Yahoo account. See this help article for more detail.

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