Why IBM spent billions buying a tech they already had access to
After securing the initial partnership IBM's Inhi Suh, VP and GM of Big Data, Integration, & Governance, realized that the Weather Company was working on some mind-blowing technology, she told Business Insider.
She realized that marrying that tech with IBM's own super smart computer Watson, which can analyze and predict things, would be a very powerful combination.
The Weather Company purchase goes beyond weather.
The team at IBM envisions a platform that is innovative "not only for business-to-business, but for every day society, with the potential of solving a whole set of problems," Suh explains.
That excitement was echoed by IBM CFO Martin Schroeter, who recently took part in a fireside chat at the MIT Sloan Summit where he talked about the acquisition's benefits outside of the weather sector.