The video platform and its parent company Google have come under fire in 2017 for a spate of incidents featuring marketers' ads ending up next to questionable videos.
Indeed, from extremist content like ISIS propaganda and anti-Semitic hate speech to content featuring children being targeted and exploited by pedophiles, advertisers have found their ads running against all sorts of offensive and "unsafe" videos on YouTube this year.
And based on multiple interviews, advertisers have been left far from satisfied with the company's response.
To read more about how advertisers' have been burned by YouTube's response to its brand safety snafus, click here.
In other news:
Twitter's advertising business is still struggling, as advertisers increasingly choose Facebook instead. CFO Ned Segal said the segment is "demand constrained" but that Twitter has a higher ROI than Facebook in many cases.
Speaking of Twitter, the company's chief dealmaker, Jessica Verrilli, is leaving. She worked at Twitter for over 8 years and helped oversee dozens of acquisitions.
The FCC plans to repeal net neutrality this week - and it could ruin the internet. The move likely will mean that providers will charge internet companies tolls to be able to send their content or services to you, with smaller internet companies more likely to be boxed out.
Apple is reportedly buying Shazam for $400 million. Shazam is a British music recognition and
Uber has settled a lawsuit with a woman who accused the firm's executives of obtaining her medical records after she was raped. The complainant had already successfully sued Uber for failing to do a thorough background check on the driver.
A BBC investigation has found sexualized content on gaming streaming site Twitch. The "IRL" section features female gamers who wear revealing clothing during live game streams, and even sell explicit services through the site.
MEET THE YOUTUBE MILLIONAIRES: These are the 10 highest-paid YouTube stars of 2017. Forbes recently published its look at which YouTube stars made the most money in 2017, based on raw estimates of pretax earnings.
Here's a look at how Amazon chooses its seemingly random "Deals of the Day," according to the Wall Street Journal. Amazon typically requires merchants to offer a 15% price reduction or more to be considered for its holiday promotions, but the resulting sales can propel sellers to higher search rankings.
The 50 most innovative CMOs in the world in 2017. If you haven't yet, check out our annual list featuring the connectors, the storytellers, the rebels and the breakouts.
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