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What you need to know in advertising today

Mike Shields   

What you need to know in advertising today
FILE PHOTO: Earphones are seen on top of a smart phone with a Spotify logo on it in this February 20, 2014 photo illustration. REUTERS/Dado Ruvic/Illustration/File Photo

Thomson Reuters

FILE PHOTO: Earphones are seen on top of a smart phone with a Spotify logo on it

Given all the noise surrounding aggressive moves into original video by everyone from Facebook to Twitter, you'd be forgiven if you forgot about the unlikely entrant: Spotify.

The music-streaming service first rolled out video on its app early last year, but its fair to say that since then it has been quiet.

To read more about Spotify's ups and downs in the web video business, click here.

In other news:

Snapchat bought a company to help advertisers track people in the real world. The Seattle-based Placed, which will remain independent, says it has measured $500 million in advertising spend tied to store visits.

Apple is going to start blocking annoying autoplay videos online. This feature will be baked into an upcoming version of the company's Safari desktop browser.

Apple's making an Amazon Echo competitor called "HomePod." The plan is to bring Apple's Siri digital assistant to living rooms.

Here's who fake news affects most. The list includes advertisers, media organizations and politicians.

Pinterest has begun advertising on billboards in New York City, reports Recode. The ads are focused on touting Pinterest as a place to discover new things.

NOW WATCH: Animated map shows what the US would look like if all the Earth's ice melted

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