Cycle
Cycle Media CEO/founder Jason Stein and chief strategy officer Jason Kelly
Jason Stein wants to build a new kind of advertising conglomerate, albeit one that is centered on making content as much as it is on making ads. And now he's got $150 million to play with.The CEO and founder of the ad agency Laundry Service is forming a new umbrella organization, Cycle Media, which he hopes will eventually feature a stable of digital publishers and production firms that know how to connect with consumers while also specializing in weaving marketers messages into legitimate content.
To read more about Stein's plan to spend $150 million to build a new advertising/media hybrid, click here.
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