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What you need to know in advertising today

Jun 28, 2018, 20:09 IST

Jeff BezosREUTERS/Abhishek N. Chinnappa

Amazon announced on Thursday that it has signed an agreement to acquire PillPack, an online pharmacy.

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PillPack's business is built around customers who take multiple daily prescriptions. It offers medications in pre-sorted dose packaging, coordinates refills, and handles shipments.

The deal - for which terms were not immediately disclosed - marks Amazon's latest push into the healthcare industry. In January, the company announced a collaborationwith JPMorgan and Berkshire Hathaway to reduce healthcare costs for US workers.

To read more about Amazon's plans, click here.

In other news:

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Google is officially warning its employees that its internal bulletin boards are not a free-for-all for nasty, negative, damaging posts. The company released new guidelines telling employees that if they behave badly online, they could be disciplined, demoted, or even fired.

Reporters were allowed on Tuesday to play around with Duplex, Google's technology that books restaurant reservations or makes appointments with a hair salon. The software smoothly responded to questions and quickly interpreted responses from reporters.

It's not clear if Google's rock star chief scientist for AI, who is under fire over military contracts, will remain a full time employee. Dr. Fei-Fei Li, Google's chief scientist for artificial intelligence, was on a roll at Google until getting embroiled in the employee revolt against the company's military contracts.

Twitter chief executive Jack Dorsey had secret dinners and meetings with Republicans to assure them there's no anti-conservative bias on his platform, according to The Washington Post. One of his meetings was reportedly with US senator Ted Cruz.

Snap is reportedly developing a gaming platform, The Information reports. The platform is due to launch this fall.

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