Hollis Johnson
On Tuesday, fast-food chain Carl's Jr. decided to tweet that Wendy's couldn't compare to its own quality.
"LOL they don't," the chain replied to a Twitter user who asked how Wendy's and Carl's Jr. compared.
At first, the tweet was mostly ignored, with few people liking or retweeting it.
Then, on Wednesday morning, Wendy's decided to respond.
"If we were going to diss another restaurant we'd have more than zero likes and RTs after 13 hours," the chain, known for its snarky social media presence, tweeted.
Wendy's
Roughly 10 minutes after Wendy's posted the tweet, it had been liked more than 2,000 times and retweeted more than 700 times.
Carl's Jr.'s tweet had less than 20 retweets and 60 likes at the same time on Wednesday morning.