Hollis Johnson/Business Insider
- Costco, Target, and Trader Joe's - each known for serving up great products at a low price point - offer their own take on low-cost wine.
- In a blind taste test, we had 20 Insider Inc. employees taste wines by the three retailers.
- We kept things as consistent as we could across all three brands - the test included a cabernet sauvignon, pinot grigio, and rosé from all stores that had them on offer.
- At the time of this tasting, Costco's Kirkland brand wasn't selling a rosé, and Trader Joe's Charles Shaw had produced only an organic rosé.
- Each wine costs less than $10, and the cheapest wine cost $2.99.
- Our tasters only knew the color of the wine they were tasting - not the varietal, price, or even the companies any of them came from.
- After ranking, it was clear that Trader Joe's Charles Shaw pinot grigio was the crowd favorite.