It's impossible to go a day without spotting a truck, van, or car with a company logo displayed on it. While more and more businesses are taking advantage of this marketing tool, few people know exactly how the designs are made or applied. BI Studios visited Graphik Concepts, a car wrapping company in Detroit, to learn just that. The company's senior graphic designer Jason Kluck spoke to us about the work that goes into wrapping a vehicle and why it's such a smart marketing strategy for small business owners.
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