Vodafone to sponsor IPL for the 9th consecutive year

Vodafone India will continue its partnership with the Indian Premier League (IPL) for the 9th consecutive year as the Official Partner and official sponsor (on-air) of Vivo IPL 2016.

Believe it or not, Vodafone is the only national brand to be associated with IPL since its inception way back in 2008.

Sandeep Kataria, Director - Commercial, Vodafone India said, “Our partnership with IPL has helped Vodafone connect with cross segments of Television viewers and cricket lovers in India. Infact, the unique format of this tournament led to the birth of one of our favourites and most loved iconic mascot – the Zoozoos”.

Rajiv Shukla, Chairman, IPL, said, “We are delighted with the long and enriching affiliation with Vodafone as co-presenting sponsor since inception in 2008. We look forward to another successful year of association.”

The telecom company will soon announce its annual 360 degree marketing campaign for Vivo IPL 2016, beginning with the inaugural match to be played on 9th April, 2016.

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