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<ul><li><keyword id="12437554" type="General" weightage="100" keywordseo="zepto" source="Orion">Zepto</keyword> elevates <keyword id="184778" type="General" weightage="80" keywordseo="ankit-agarwal" source="Orion">Ankit Agarwal</keyword> as CPO to improve customer experience and drive innovation across categories.</li><li>Zepto’s new CPO has also been a founder in the past, with Orinko, trying to build India’s first ever fruits and vegetables consumer brand.</li><li>Zepto turned the first unicorn of 2023 with a valuation of $1.4 bn last month and is working towards a public listing over the next 12-18 months. </li></ul> Quick commerce player Zepto on Monday announced the elevation of Ankit Agarwal as the company’s Chief Product Officer. A major part of Zepto’s journey ahead will be driven by innovation in product and technology. Ankit Agarwal, CPO, Zepto, explains, “We're not following trends; we're setting them. I'm excited to be part of that team that is revolutionising commerce in India.” Kaivalya Vohra, Co-founder and CTO, Zepto, said, “Ankit joined us about a year ago and in that time he has built strong rigour within the fulfilment charter. We've been able to ship world class technology over the last year; everything from building our entire last mile stack in-house to building and rolling out a warehouse management system in &lt;6 months, and many other needle-moving initiatives.” With 13+ years of product experience in companies such as Flipkart, Delhivery and Infra.Market, Ankit joined Zepto in August 2022 as SVP of Product to lead the entire fulfilment charter, spanning the entirety of supply chain, last mile and finance tech. Ankit has also been a founder in the past, with Orinko, trying to build India’s first ever fruits and vegetables consumer brand. With Ankit’s elevation, he will now own product end-to-end, from consumer to supply chain and last mile. The quick commerce player has its job cut out after it became a unicorn last month. Zepto is India’s 84th unicorn with its latest fundraise. India had 83 unicorns at the start of the year but several startups have lost that tag with down rounds and cuts in valuation. The quick commerce player, started by two teenagers two years ago, has raised $200 million through a Series E round at a valuation of $1.4 billion. The latest round is entirely primary. The agenda is to build a good capital base ahead of a potential listing in 2025. With this round, the startup has brought on board a bunch of new investors. This round was led by StepStone Group and this investment into Zepto is their first direct investment in an Indian company). Additionally, Goodwater Capital, a consumer-focused venture capital firm based in California, joined the round as a new investor. Notably, existing investors, like Nexus Venture Partners, Glade Brook Capital, Lachy Groom and more, doubled down on their investments in Zepto with meaningful follow-on investments.

Zepto appoints Ankit Agarwal as chief product officer to drive innovation in fulfilment

<ul><li><keyword id="830092" type="General" weightage="20" keywordseo="zomato" source="Orion">Zomato</keyword> has accused that it is taking necessary steps to ensure the safety of their partners and not put them under pressure.</li><li>IFAT is an association of 35,000 service professionals working with Zomato, Swiggy, Uber, Ola and others.</li><li>The company will start its 10-minute delivery operation in Gurugram from next month.</li></ul>Even as Zomato is celebrating its entry into the 10-minute food delivery space, the delivery partners — who are going to be executing it on the ground — do not seem too excited about it. The Indian Federation of App-based Transport Workers (IFAT) and Telangana Gig and Platform Workers Union (TGPWU) have called out the company for not fixing current issues in their system. The association has urged the company to treat their delivery partners as human beings. Shaik Salauddin, the national general secretary of IFAT and the founder state head of TGPWU, noted, “Zomato in most of the cases has not been able to resolve issues like leaked meals, which arises from faulty packaging and executing fast delivery. As a result delivery partners/workers have been penalised quite a few times. While planning to provide 10-min [sic] deliveries to its customers Zomato needs to resolve these issues and concerns of the workers.” “Further we urge Zomato to look [at] their delivery workers as human beings [as they] are more than data points for the algorithm to manage,” he added. Notably, IFAT is an association of 35,000 service professionals working with Zomato, Swiggy, Uber, Ola and others. He further noted that the company should take care of the issues and the concerns raised by the delivery partners before it assures the customers of “lightning fast” delivery. The company also needs to provide resting areas, access to bathrooms, charging stations and wifi access to its delivery partners before starting “finishing stations” for quick delivery in Gurugram, the association added. This is not the first time that someone has raised issues with the 10-minute delivery model. Previously, a netizen raised a petition to<a href="https://www.businessinsider.in/business/startups/news/swiggy-dunzo-zepto-and-grofers-should-roll-back-10-minute-delivery-says-petition/articleshow/89900739.cms"> urge companies like Swiggy, Blinkit (Grofers), Zepto and Dunzo</a> to do away with their 10-minute delivery services. The petition noted that the 10-minute delivery services adds extra pressure on delivery partners, who have to resort to overspeeding and traffic rule violations to fulfill these orders on time as well as avoid being penalised by the platforms. IFAT had also agreed to the content of the petition. Zomato has mentioned that it will not be showing the delivery time to delivery partners or penalising them for late delivery. The company has taken this step to ensure the safety of their partners and not put them under pressure. The company will roll its 10-minute delivery service in Gurugram next month and later look to expand to other cities. SEE ALSO <a href="https://www.businessinsider.in/business/news/explained-here-is-how-zomatos-10-minute-delivery-would-work/articleshow/90376193.cms" data-type="tilCustomLink">EXPLAINED: Here is how Zomato’s 10-minute delivery would work</a> <a class="tout-title-link" href="https://www.businessinsider.in/stock-market/news/zomato-share-price-dip-after-company-announces-10-minute-delivery-plans/articleshow/90367659.cms">Zomato's 10-minute delivery fails to cheer stock market investors</a> <a href="https://www.businessinsider.in/india/news/petrol-and-diesel-prices-hiked-after-more-than-four-months-lpg-price-goes-up-by-50-in-delhi-and-mumbai/articleshow/90366409.cms">Petrol and diesel prices hiked after more than four months, LPG price goes up by ₹50 in Delhi and Mumbai</a>

Partners’ association tells Zomato to see delivery executives as human beings

<ul><li>IT companies may not be hiring talent as slowdown curbs growth, but employees continue to search for jobs online. Naukri’s monthly active users at 12.1 million. </li><li>Cricket continued to give a boost to online food ordering apps in March. Daily active users online continue to increase month-on-month. </li><li>Despite the popularity of dating apps, young Indians continue to frequently visit online marriage portals and apps to find their true love. Matrimony apps see a jump in monthly and daily active users in March. </li></ul>On the face of it, there may be little or no connection between the white willow and online food ordering, but data shows that women in blue made Indians rather hungry in the month of March. And yes, most Indians also are as keen on marriage as ever, with matrimonial portals continuing to see higher month-on-month user metrics and app downloads. Three years after the pandemic struck, Indians are still addicted to their apps and are still looking for their dream job, if they are not planning their next vacation. From ordering food online to looking for jobs and homes online, Indian consumers are not putting the brakes on their online purchases just yet, even after the economy opened up completely post the lockdowns. App downloads continued in March as did higher monthly traffic across key consumer tech platforms. In the month of March, monthly and daily active users continued to surge across apps catering to consumer needs like online food ordering, travel, property rentals/purchases, groceries or even jobs. Yes, job searches have seen an unprecedented surge in the month of March shows data from Sensor Tower’s monthly data print. Leading technology services players may have slowed down on hiring, but employees are still flocking to job portals. According to a report by Bank of America, Naukri maintained its totem pole position in MAUs (monthly active users) with 12.1 million (+7.2% month on month) users and witnessed increase in daily active user base at 2.1 million (+6% MoM) in <keyword id="10294782" type="General" weightage="20" keywordseo="march-2023" source="Orion">March 2023</keyword>. LinkedIn has the highest DAUs or daily active users at 3.7 million and is a clear leader in terms of user retention at 33% followed by Naukri at 18%, says the report. Data shows that consumer apps have continued to see good traction in the month of March 2023 compared to February. What consumers have been interestingly visiting less frequently —- are the beauty apps like Nykaa and Purplle — whose traffic is down month-on-month. Beauty brands believe that omnichannel and physical store visits are the reason for the decline in online purchases. Food delivery &amp; grocery continue to see demand According to Bank of America’s India Internet report, a majority of online food delivery apps saw an increase in fresh app downloads and user metrics, while Swiggy saw a marginal decline in fresh downloads. Online food delivery apps launched special match day games to increase engagement, which resulted in higher ordering too. While Zomato launched ZPL prediction, Swiggy launched Match Day Mania. Not surprising that monthly active users of Zomato and Swiggy grew 4.9%/4.6% MoM to 53 million/35 million. Daily active users for both Zomato and Swiggy increased 2-3% MoM to 6.1 million/4.4 million, respectively. Domino’s Pizza continued to be third in all metrics. Swiggy showed a higher retention at 13% vs Zomato at 11%. Real estate continues to be hot property online Housing continued to see the highest online traffic, as searches for rented and ownership continued to jump. Both monthly active users and app downloads were healthy for online players. Monthly active users increased sequentially for all the apps catering to housing, while daily active users grew for 99acres and Housing. Traffic on Magicbricks remained stable. Monthly active users on 99acres MAUs witnessed steep growth +14.3% compared to February. In terms of user retention, Housing continues to lead at 11%, followed by 99acres and Magicbricks at 9%. Revenge travel is still a big deal With the onset of summer, consumers are planning their next trip, which has resulted in strong traction for online travel apps like Cleartrip and Makemytrip. User metrics improved for Cleartrip, GoIbibo and MakeMyTrip; while Yatra and EaseMyTrip witnessed a decline, says Bank of America. MakeMyTrip monthly and daily users inched upwards (+9%/4% MoM) ahead of the upcoming summer holiday season in May/June 2023. Cleartrip MAUs/DAUs both grew 44.8% MoM to 1.3 million /0.1 million, respectively, majorly driven by launch of bus services in over 90 cities and various offers like zero convenience fees and flat 10% off on all bus bookings. MakeMyTrip continues to be the leader in MAUs, DAUs and retention; with 15.8 million MAUs/1.5 million DAUs while Goibibo has 8.5 million MAUs/ 0.7 million DAUs. High five for fashion apps As social distancing has given way to more contact intensive interactions, demand for fashion apparel has also increased meaningfully. Consumers continue to look for bargains online and Ajio’s All Star sale has delivered the numbers. According to data, Ajio’s monthly active users showed a sharp increase sequentially as downloads of the app increased. Ajio’s MAU/DAU base rocketed 22%/26% sequentially. Myntra/Nykaa Fashion’s MAU base improved 3% MoM each while DAU base saw a slight 1-2% decline. In terms of user retention, Myntra is at 17% followed by Ajio at 16%, says the report. Marriages are forever Young Indians continue to look for their perfect partner. User metrics and downloads witnessed an increase across all apps. Shaadi.com continued to be a leader with monthly and daily active users at 9 million/2.9 million, respectively in March 2023. Jeevansathi’s monthly numbers grew 13% month-on-month, while daily users increased by 8% compared to February. BharatMatrimony user metrics remained largely stable. Jeevansathi has the highest user retention at 34% followed by BharatMatrimony at 33%. SEE ALSO <a href="https://www.businessinsider.in/stock-market/markets/news/-some-sectors-will-benefit-from-lower-energy-prices-in-fy24-a-balasubramanian/articleshow/99722850.cms">Earnings to remain volatile in FY24, but some sectors will benefit from lower energy prices, says Aditya Birla Sun Life MF’s CEO A Balasubramanian</a> <a href="https://www.businessinsider.in/business/corporates/news/zepto-preps-for-public-listing-in-2-years-brings-in-ramesh-bafna-as-cfo-to-lead-ipo-process/articleshow/99514143.cms">Zepto preps for public listing in 2 years; Brings in Ramesh Bafna as CFO to lead IPO process</a>

Consumers continue to throng apps in search of Roti, Kapda & Makaan, March sees healthy user metrics and app downloads

Back in November 2022, when <keyword id="19918826" type="General" weightage="20" keywordseo="ChatGPT" source="keywords">ChatGPT</keyword> was launched for the public, interest around <keyword id="19896272" type="General" weightage="20" keywordseo="generative-AI" source="keywords">generative AI</keyword> reached new heights. The AI chatbot’s ability to respond to questions in a manner as if a human being was talking left many people surprised as well as awestruck. Soon, AI became a buzzword in the tech industry and investors started pouring funds heavily into AI companies. <h2><keyword id="19959576" type="General" weightage="100" keywordseo="Dunzo" source="keywords" meta.keywordsubtype="org" meta.entityname="Dunzo" meta.hostid="261" meta.entityid="Dunzo">Dunzo</keyword> co-founder staring his <keyword id="20128843" type="General" weightage="20" keywordseo="AI-company" source="keywords">AI company</keyword></h2>In May, an Economic Times report based on insights from market research firm Tracxn said that AI startups in India have already raised USD 91.7 million in funding so far this year, which is a significant increase from USD 29.6 million during the same period last year. And now, former <a href="https://www.businessinsider.in/business/startups/news/quick-commerce-platform-dunzo-lays-off-30-of-its-workforce/articleshow/99290084.cms" data-type="tilCustomLink" target="_blank">Dunzo </a>chief <keyword id="22628971" type="General" weightage="20" keywordseo="Mukund-Jha" source="keywords">Mukund Jha</keyword> is reportedly looking forward to start his own AI company. A Moneycontrol report citing sources said that Jha is in discussions to raise between Rs 50-80 crore (approximately $6-10 million) from <keyword id="22628972" type="General" weightage="20" keywordseo="Together-Fund" source="keywords" meta.keywordsubtype="org" meta.entityname="Together Fund" meta.hostid="261" meta.entityid="Together Fund">Together Fund</keyword> for his new venture. This comes after Jha stepped down from the board of the cash-strapped startup Dunzo last year. Jha's new venture reportedly focuses on generative <a href="https://www.businessinsider.in/business/startups/news/ai-startup-neysa-raises-20-mn-from-matrix-partners-nexus-venture-partners-more/articleshow/109181059.cms" data-type="tilCustomLink" target="_blank">artificial intelligence</a> (Gen AI) and aims to automate quality assurance (QA) processes. "Think of it as a blend of AI and SaaS," an insider told Moneycontrol. QA involves creating and running tests, identifying errors, and providing feedback to ensure products meet quality standards. <h2>What happened with Dunzo?</h2>The delivery startup Dunzo delivers essential goods like groceries, household items, fruits and vegetables, pet supplies, pharmaceuticals etc to people locally. Supported by <keyword id="19901342" type="General" weightage="20" keywordseo="Reliance-Retail" source="keywords" meta.keywordsubtype="org" meta.entityname="Reliance Retail" meta.hostid="261" meta.entityid="Reliance Retail">Reliance Retail</keyword>, the startup has faced strong competition from companies like Zepto, Swiggy, and BlinkIt. Despite raising around $500 million, Dunzo has struggled to secure additional investment and manage payroll. In February, there were rumors that Flipkart might acquire the platform, but there have been no updates on this matter since. Dunzo, on the other hand, was making headlines earlier this year for facing various financial struggles. The company’s top investor Lightbox also exited in May this year. On the other hand, the company is reportedly experiencing a cash crunch and owes approximately Rs 11.4 crore to various vendors, including Google India, Nilenso, Clover Ventures, Facebook India, Cupshup, Koo, and Glance. <h2>About Together Fund</h2>Together Fund, from which Jha is reportedly going to raise funds for his new venture, has invested in over 20 companies across various SaaS sectors, including recruitment, sales intelligence, marketing, healthcare, and cloud solutions for connected devices. “Our areas of focus span across SaaS, enterprise software, developer tools, open source software, cloud-native infrastructure and API-first businesses. We typically invest early (seed, pre A or series A) to help founders through the crucial zero-to-one part of their journey,” the company’s website reads. Together Fund was founded in 2021 by Girish Mathrubootham of Freshworks, Manav Garg of Eka Software, and Shubham Gupta formerly of Matrix Partners India. It initially raised USD 85 million for its first fund and increased the total to USD 150 million with its second fund announced in 2023

Dunzo co-founder Mukund Jha plans to start his own AI company, seeks to raise up to Rs 80 crore from Together Fund

234-year-old company EID Parry is only a tad more valuable than year-old  unicorn GlobalBees

<keyword id="12986120" type="General" weightage="100" keywordseo="pluckk" source="Orion">Pluckk</keyword>, a digital lifestyle-oriented fresh food brand in the fruits and vegetables (F&amp;V) space, on Tuesday announced the acquisition of <keyword id="17302404" type="General" weightage="80" keywordseo="kook" source="Orion">KOOK</keyword>, an Indian food-tech startup that offers a range of DIY meal kits, at a deal value of USD 1.3 million. The acquisition was through a combination of cash and equity, the company said in a statement. KOOK offers do-it-yourself (DIY) ready-to-cook meal kits that make cooking easier for everyone by providing pre-portioned ingredients and easy-to-follow recipes. With a reputation for catering to various dietary preferences and cooking skills, KOOK has a strong presence in Delhi and Mumbai. "With KOOK's strong target audience and expertise in meal kits, Pluckk is well-positioned to deliver the best quality fresh food to end-consumers in this thriving USD 15 billion market," it said. Speaking on the acquisition, Nelson D'Souza, CFO, Pluckk, said, KOOK's demonstrated expertise in building a world-class product in the meal-kit space, coupled with Pluckk's commitment to provide safe and chemical-free produce, will enable offering an unbeatable farm-to-fork experience to customers across India. "In the post-covid world, ready to cook meal kits have emerged as a sought after cooking trend with customers preferring to control the quality of food consumed while having more dining options which we look to leverage by offering this differentiator to our customer experience. "Further, from a unit economics point-of-view, this is a welcome addition to our portfolio and will help us accelerate our journey towards building a profitable business," he said. Pluckk's acquisition of KOOK is a strategic move to tap into the enormous growth potential of the meal kit market and presents significant opportunities for Pluckk, the statement said. The global market is projected to grow from USD 15.21 billion in 2021 to USD 31.5 billion by 2025, representing a 20 per cent CAGR. "The synergies between what we are building at KOOK and the lifestyle-first approach that Pluckk brings to the fruits and vegetables category seems very compelling. "Our range of DIY meal kits, combined with Pluckk's digital lifestyle-oriented brand, will allow us to offer even more convenience and healthy meal options to the discerning customers in the ever-growing markets Pluckk operates in," KOOK, co-founder, Arpitta Jerath said. KOOK, co-founder, <keyword id="17302405" type="General" weightage="50" keywordseo="nikhil-thatai" source="Orion">Nikhil Thatai</keyword> said, "We estimate the market size of meal kits to be around USD 1 billion by 2025 in India and we look forward to leveraging our expertise in meal kit delivery to offer healthy and delicious meal options to cater to this booming market in our country." KOOK is a DIY meal kit startup founded by ISB alumni <keyword id="2300" type="General" weightage="50" keywordseo="nikhil" source="Orion">Nikhil</keyword> and Arpitta in 2020. With presence across Delhi &amp; Mumbai, KOOK was started with a mission to make at home cooking hassle free and easy. Pluckk offers a farm-to-fork product line for health-conscious consumers, featuring safe and chemical-free produce through their ozone wash and traceability program. Customers can shop based on food trends such as gut health, heart health, and diabetes, and access a wide range of products beyond the basics, including organic and exotic produce. Pluckk's products are available on their own direct-to-consumer (D2C) platform and partner platforms like Blinkit, Swiggy, Zepto, Dunzo, and Amazon. Co-founded by Pratik Gupta and seed-funded by Exponentia Ventures (EV) with current operations in Bangalore and Mumbai, Pluckk offers a large variety of special selections of gourmet fruits and vegetables directly to end-consumers, doing away with mediators. The platform has already on boarded 500 plus farmers across Mumbai and Bengaluru and plans to reach the 1,000-mark in the next 6 months. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/auto/news/april-auto-sales-maruti-suzuki-flags-decline-in-bookings-in-april-electric-two-wheelers-lose-momentum-due-to-fame-ii-irregularities/articleshow/99927888.cms">April Auto Sales: Maruti Suzuki flags decline in bookings in April, electric two-wheelers lose momentum due to FAME-II irregularities</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/auto/news/maruti-suzuki-tvs-motor-eicher-motors-stock-rise-but-tata-motors-hero-motorcorp-down/articleshow/99927773.cms">Tata Motors, Hero MotoCorp stocks slip after April sales disappoint; Maruti Suzuki, TVS Motor, Eicher Motors rise</a>

Foodtech startup Pluckk acquires 100% stake in meal kit brand KOOK

<ul><li><keyword id="15908229" type="General" weightage="100" keywordseo="hoovu-fresh" source="Orion">Hoovu Fresh</keyword> featured on the premiere episode of <keyword id="11924074" type="General" weightage="20" keywordseo="Shark-Tank-India" source="Orion">Shark Tank India</keyword> S2 and received an offer from Sharks Peyush Bansal (co-founder Lenskart) and Aman Gupta (co-founder boAt). </li><li>The Bengaluru-based startup received pre-Series A funding of ₹6.45 crore in 2022, led by early-stage venture capital firm Sauce.VC. </li><li>Only three years old, Hoovu Fresh was started in 2019 by sisters Yeshoda and <keyword id="15963614" type="General" weightage="50" keywordseo="rhea-karuturi" source="Orion">Rhea Karuturi</keyword>. </li></ul>Shark Tank India - Season 2 started this week, and already the pitches (and the judges) are creating a storm on social media. And if there’s one business idea that stood out from the rest, it’s Hoovu Fresh - the floral startup supplying traditional puja flowers. The Hoovu Fresh sister duo of Yeshoda and Rhea Karuturi courted interest from all the Sharks but ultimately walked away with an investment worth ₹1 crore <a href="https://www.instagram.com/p/Cm7FFm9yliW/?hl=en">from Sharks </a>Peyush Bansal (co-founder Lenskart) and Aman Gupta (co-founder boAt). The Bengaluru-based startup Hoovu Fresh by Rose Bazaar started as a subscription-based flower delivery model in 2019. As per the <a href="https://www.youtube.com/watch?v=sbtD2ImUzN4&amp;ab_channel=SETIndia">pitch on the show</a>, in just three years, Hoovu Fresh has expanded to eight cities and completed over two million orders. It’s also associated with over 300 temples and 500 farmers, and is available via multiple delivery platforms, including BigBasket, Swiggy, and Zepto, among others. But it all <a href="https://hoovufresh.com/pages/about-us">started with a desire </a>by the cofounders, Rhea and Yeshoda, “to achieve something really simple: make flowers a way of life for millions of households across India.” <cmsannotation type="cmsannotation" annotationid="Revolutionising the traditional flower industry" comment="subhead2" text="Revolutionising the traditional flower industry">Revolutionising the traditional flower industry</cmsannotation> Although the Karuturi sisters started Hoovu – Kannada word for flower – in 2019, their love for the floral industry is not recent. By their own admission, the two grew up in floriculture farms, “hearing about harvest cycles, auction prices and freight rates.” In 1994– the same year when <keyword id="15949601" type="General" weightage="50" keywordseo="yeshoda-karuturi" source="Orion">Yeshoda Karuturi</keyword> was born–their father started Karuturi Global with a rose farm. Today, Karuturi is one of the <a href="https://economictimes.indiatimes.com/nri/working-abroad/ramakrishna-karuturi-man-behind-karuturi-global-worlds-largest-producer-of-cut-roses/articleshow/10973220.cms?from=mdr">world’s largest producers of cut roses</a>, spread across Ethiopia, Kenya and India. And with the growth of the family business, the sisters have directly observed the changing landscape of the flower industry in India. As they state <a href="https://hoovufresh.com/pages/about-us">on their website</a>, “we saw how the industry changed dramatically - from unorganised, fragmented markets to the setting up of the International Flower Auction Bangalore, the first exports of cut roses from Bangalore and the awe-inspiring Kenyan farm, which was the world’s largest rose farm.” However, while the supply chain in the cut-flower industry changed over the years to add value for both the producers and the end consumers, the supply chain in the ‘traditional flower’ industry remained the same - incredibly fragmented and unorganised, with high wastage. As per Hoovu Fresh, traditional or ‘puja’ flowers are the flowers an average Indian consumer uses almost daily - mostly for prayers or simple, everyday activities. “Most Indians interact with traditional flowers - jasmine, marigold, chrysanthemum, bud roses, etc - every single day. They use it in their morning prayer, to decorate their hair, to hang up in their auto, car, offices. Traditional flower usage is a ubiquitous need, just like the daily newspaper or milk,” states Hoovu Fresh. Combining their knowledge of agriculture with the untapped potential of the industry, the duo came up with a way to reduce the turnaround time from harvest to reaching the customers. Hoovu Fresh claims to have reduced the turnaround time to 12-24 hours from 36-48 hours. Furthermore, Hoovu Fresh also states that it uses innovative packaging to extend the shelf life of the flowers to 15 days from the usual 2 days. Apart from flowers, Hoovu Fresh’s product offerings <a href="https://hoovufresh.com/collections/agarbathi-and-dhoop">include </a>agarbathis, dhoop sticks and incense cones in five different flavours - Rose, Jasmine, Lavender, Sandalwood and Tulsi. They also <a href="https://citytoday.media/2022/12/07/hoovu-fresh-raises-790k-in-a-pre-series-a-round-led-by-sauce-vc/">partnered </a>with the ISKCON temple in Bangalore for flower decorations. <cmsannotation type="cmsannotation" annotationid="Pre-series A funding locked" comment="subhead2" text="Pre-series A funding locked">Pre-series A funding locked</cmsannotation> Yeshoda, 28 and Rhea, 25 aren’t just familiar with the flower industry, but also with the world of business, having worked with their father before starting Hoovu Fresh. Yeshoda, who has a Master's in Accounting and a Bachelor’s in Business Administration from Washington University in St Louis, worked as the executive director for Karuturi Global after graduation. In her role, she focused on the company’s overseas operations. Currently, she acts as the CEO of Hoovu Fresh. Rhea, who is the CTO at Hoovu Fresh, graduated from Stanford University with a Bachelor’s degree in Science, Technology and Society, with a concentration in Communication and Media. Prior to starting Hoovu Fresh with her sister, she worked with multiple publications like the Times of India, Deccan Herald, the Stanford Daily and the Bay City Beacon, among others. The Karuturi sisters are currently chasing the sweet smell of success, but Hoovu Fresh has been in the news long before Shark Tank India came knocking. Just a year after its inception, the sisters pitched Hoovu Fresh at the Techstars Bangalore Cohort in 2020. At the time, <a href="https://www.moneycontrol.com/news/business/this-bangalore-based-flower-delivery-start-up-is-enjoying-the-fragrance-of-success-5456931.html">Hoovu Fresh already had </a>25 employees and was doing 15,000 deliveries a month. The duo also went on to win the National FICCI Flo Incubator award for the most innovative startup. Two years later in December 2022, the startup received <a href="https://www.vccircle.com/saucevc-others-back-flower-delivery-startup-hoovu-fresh">pre-Series A funding</a> of ₹6.45 crore led by early-stage venture capital firm Sauce.VC. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/news/zomato-bharatpe-nykaa-and-more-the-revolving-door-for-top-execs-at-new-age-companies/articleshow/96728402.cms">Zomato, BharatPe, Nykaa and more: the revolving door for top execs at new age companies</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/india/news/indias-services-sector-growth-hits-6-month-high-in-december-on-strong-demand/articleshow/96729592.cms">India's services sector growth hits 6-month high in December on strong demand</a>

You Searched For "zepto delivery partners" and got 7 results

Zepto appoints Ankit Agarwal as chief product officer to drive innovation in fulfilment

BI India Bureau

Partners’ association tells Zomato to see delivery executives as human beings

Kritti Bhalla

Consumers continue to throng apps in search of Roti, Kapda & Makaan, March sees healthy user metrics and app downloads

Malini Bhupta

Dunzo co-founder Mukund Jha plans to start his own AI company, seeks to raise up to Rs 80 crore from Together Fund

Divyanshi Sharma

234-year-old company EID Parry is only a tad more valuable than year-old unicorn GlobalBees

Vaamanaa Sethi

Foodtech startup Pluckk acquires 100% stake in meal kit brand KOOK

PTI

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