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Social media ad spends to reach $177 billion in 2022, overtaking television at $174 billion: Zenith report
Television ad spends will rise from US$171bn to US$178bn over the same period
Travel ad spends to accelerate from 24% growth in 2021 to 36% in 2022: Zenith report
The travel ad market won’t return to pre-pandemic levels of spending until 2023
Global AdEx will total $669 billion this year, $40 billion more than was spent before the pandemic in 2019: Zenith
Zenith forecasts that social media advertising will expand by 25% this year to reach $137 billion
India and France to lead recovery of beauty and personal luxury advertising in 2021 and 2022
Beauty and personal luxury ad spend fell roughly in line with the market in 2020
India will be the fastest-growing advertising market over the next three years, with FMCG adspend expanding by 14% a year: Zenith Report
Rising audiences and investment in e-commerce to drive 7% annual growth in FMCG digital ad spend
Video brands will spend 57% of their budgets on digital advertising in 2020: Zenith Report
Increased viewing, content and competition mean ad spend by video entertainment brands will fall ju…
India will be the fastest-growing market for telecoms advertising between 2020 and 2023, with 11% annual growth: Zenith
Zenith predicts telecoms adspend will grow 4.7% in 2021, 4.4% in 2022 and 4.3% in 2023
Cognizant's first acquisition under new CEO Brian Humphries is an Irish company that helps in manufacturing of drugs and medical devices
Cognizant has announced its first acquisition under the leadership of the new Chief Executive Offic…
Mark Zuckerberg is getting serious about business. Educating marketers is next on his list
Facebook will soon be providing resources and tools to help every marketer, including the two-milli…
The first domino from the ANA ad agency rebate report falls: Chase hired auditors to look at Publicis
We fully understand that clients need to be certain that their investments are managed in a profess…
Lara O'Reilly
Mumbai rains: Four die, schools shut as cloudburst-like conditions sweep city with over 200 mm rains in 6 hours
Parts of Mumbai metropolitan area experienced over 200mm of rain in five hours on Wednesday, causin…
How 9 newly minted Goldman Sachs partners celebrated their big day, from shouting across the trading floor to popping Champagne in the office
There were celebrations across Goldman Sachs last week after it promoted 95 executives to partner. …
Reed Alexander,Emmalyse Brown…
Godrej Properties FY24 bookings hits a new record of ₹22,500 crore
Realty firm Godrej Properties on Tuesday reported a 84 per cent increase in sales booking to a reco…
PTI
Detroit's 'doom loop' was unlike any other American city. Its downtown is now a model for urban reinvention.
Detroit beat out Miami as the fastest-appreciating housing market in the country last November, ris…
John L. Dorman
Caitlin Clark put on 8 pounds of muscle to 'take her game to the next level.' Here's how she did it, according to the trainer who helped her.
The Iowa Hawkeyes star is reaping the benefits on the court after working with strength and conditi…
Meredith Cash
These small cap companies have attracted big investments from high-networth individuals
High networth individuals (HNIs) held stocks worth ₹5 lakh crore in NSE-listed companies, as on…
The divorce wave reflects major shifts in how we live
Celebrities are getting divorced because every historical push for freedom is followed by a rise in…
Lyz Lenz
Coimbatore – from a textile hub to tech hub
The second-largest city of Tamil Nadu is all set to host the most prosperous business of the day – …
Fox's settlement with Dominion isn't the first time the Murdochs paid their way out of a scandal. Here's how they made it go away last time.
Rupert Murdoch survived the News International phone-hacking scandal 12 years ago. He may have done…
Jack Newsham
Awaiting the cinema-advertising bounceback
In this week's Insider Advertising we're covering movie advertising's rebound, Instacart and Uber's…