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2 mins read

One in six Indians spends 1.2 hours a day scrolling through Shorts, Reels & more such

Over 250 million Indians subscribe to short-form videos across Indian home-grown apps like DailyHun…

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2 mins read

YouTube Shorts hits 30 billion daily views: Sundar Pichai

YouTube Shorts is now averaging over 30 billion daily views - four times as much as a year ago, as …

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1 min read

YouTube rolls out ‘Handles’ to make tagging easier among creators

YouTube has introduced handles, a new way for people to easily find and engage with creators and ea…

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YouTube launches its $100 million fund for Shorts in India and more countries

YouTube is giving creators another way to monetise their content through its TikTok-rival, Shorts. …

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1 min read

YouTube Shorts begins rolling out globally as it looks to catch up with TikTok

In April, the platform announced that it continues to gain popularity with over 6.5 billio…

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YouTube acquires simsim to build the future of online video commerce in India

It will soon help viewers discover and buy products from Indian retailers through video

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3 mins read

How to make YouTube Shorts: A beginner's guide to YouTube's TikTok competitor

You can make YouTube Shorts by accessing the YouTube app on your phone and using the feature to rec…

Ryan Ariano   


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1 min read

YouTube ends its premium paywall experiment for 4K resolution videos

YouTube has ended a test that required a Premium subscription for 4K resolution videos.

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Google rolls out new app privacy labels in Play Store with better transparency for users

"We designed the Data safety section to allow developers to clearly mark what data is being collect…

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1 min read

YouTube will begin testing its answer to TikTok in the US starting next month

YouTube says it will expand testing of its short-form video feature in the US in March, following a…

Hugh Langley   


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2 mins read

How much YouTube pays per view and what you can expect to earn for every 1,000 views

Discover how much you can earn per view from YouTube. A content creator's RPM rate refers to how mu…

Madeline Berg   


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1 min read

YouTube Shorts is the latest TikTok alternative, launched in beta in India

Shorts is focused on three main areas: Create, get discovered and watch.

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3 mins read

Merry Shortsmas: YouTube's Vlogmas Christmas tradition is being reimagined this year amid the platform's push of YouTube Shorts

Shortsmas, which challenges creators to post 31 consecutive days of YouTube Shorts, is being seeded…

Geoff Weiss,Marta Biino   


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2 mins read

YouTube is launching Shorts, a short-form video feature for smartphones that looks a lot like TikTok

YouTube's Shorts is the latest TikTok competitor to launch as the app, owned by China-based ByteDan…

Katie Canales   


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2 mins read

YouTube Shorts surpassed 50 billion daily views, a bright spot for Alphabet as it faces fierce competition from TikTok and declining ad revenue

YouTube Shorts recently enabled creators to generate revenue from the videos, which could bring in …

Thomas Maxwell   


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4 mins read

How many YouTube subscribers you need to start making money

YouTube creators explain how they got started making money on the platform through Google-placed ad…

Amanda Perelli   


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2 mins read

YouTube unveils year-end trends, here is what India watched in 2024

YouTube's 2024 trends in India showcased a blend of sports, culture, and entertainment. Cricket, t…

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'Shoppable short-form video is on fire': YouTube's head of shopping shares why the platform is betting on shorts to drive social commerce

At CreatorIQ Connect, Bridget Dolan, global head of YouTube Shopping, spoke about live commerce and…

Amanda Perelli   


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1 min read

YouTube is a powerhouse for Google, with revenue up 46% to almost $7 billion

The firm's TikTok rival Shorts is apparently getting 3.5 billion views a day.

Martin Coulter   


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4 mins read

How many subscribers you need to start making money on YouTube

Here's how many subscribers you need to make money on YouTube. Creators explain how they got starte…

Amanda Perelli,Marta Biino