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<ul><li><keyword id="6354267" type="UNKNOWN" weightage="20" keywordseo="sachin-tendulkar">Sachin Tendulkar</keyword> has invested $2 million in JetSynthesys, a digital entertainment and technology company.</li><li>JetSynthesys which also co-founded of e-sports company, Nodwin Gaming. Apart from Tendulkar, the company is also backed by former Infosys chairman Kris Gopalakrishnan and Adar Poonawalla of the <keyword id="95879" type="ORGANIZATION" weightage="20" keywordseo="Serum-Institute-of-India">Serum Institute of India</keyword> and the family offices of the promoters of Thermax, <keyword id="906497" type="COMPANY" weightage="20" keywordseo="Triveni-Group">Triveni Group</keyword>, <keyword id="11748876" type="UNKNOWN" weightage="20" keywordseo="yohan-poonawalla-group">Yohan Poonawalla Group</keyword> and DSP Group.</li><li>We spoke to <keyword id="25597" type="PERSON" weightage="20" keywordseo="rajan-navani">Rajan Navani</keyword>, Vice Chairman &amp; Managing Director, JetSynthesys,who talks to us about the company’s journey so far, what the funding means for it, and its future strategies to grow further.</li></ul>Former Indian cricketer Sachin Tendulkar has invested $2 million in JetSynthesys, a digital entertainment and technology company. Tendulkar already had a joint venture for a digital destination for cricket, 100MB, and cricket games <keyword id="6046220" type="UNKNOWN" weightage="20" keywordseo="Sachin-Saga-Cricket-Champions">Sachin Saga Cricket Champions</keyword> and Sachin Saga VR. JetSynthesys has a catalogue of over 300 games across HTML, <keyword id="11749527" type="UNKNOWN" weightage="20" keywordseo="java-android-and-ios">Java, Android and iOS</keyword> platforms spanning across multiple segments. In India, the company has created several celebrity games. It is also known for developing mobile games with high fidelity and network play and for its global publishing partnerships with the likes of WWE (WWE Racing Showdown), Square Enix (Ludo Zenith), and Sony (for Hollywood film Passenger). JetSynthesys is also the co-founder of e-sports company, Nodwin Gaming. Apart from Tendulkar, the company is also backed by former Infosys chairman Kris Gopalakrishnan and Adar Poonawalla of the Serum Institute of India. It is also backed by the family offices of the promoters of Thermax, Triveni Group, Yohan Poonawalla Group and DSP Group. We recently caught up with Rajan Navani, Vice Chairman &amp; Managing Director, JetSynthesys,who spoke to us about the company’s journey so far, what the funding means for it, and its future strategies to grow further. Excerpts: Q)You have just secured a fresh round of funding of $2 million from Sachin Tendulkar. What is it about JetSynthesys that has attracted investors from such diverse backgrounds? Investors back two things – executable ideas and people. JetSynthesys has both. Since our inception, we’ve successfully managed to rally a known coterie of names (Adar Poonawalla, Kris Gopalakrishnan, and promoters of Thermax, Triveni Group, Yohan Poonawalla Group and DSP Group) on the power of our vision. We also work hard to bring world class talent to the organization and I’d credit our success to the strength of the workforce. Our investors have seen this potential and the fact that we’ve covered so much ground in such a short span of time as a company is a testament to the dedication we collectively have which further bolsters their belief in us. Over the past five years, Sachin and Jetsynthesys have built products and platforms together keeping gamers at the heart of our strategy. This investment gives him a stake in the overall JetSynthesys story and it’s great to have him as part of this journey as we build a global new age digital entertainment and technology platform. When this association began, the aim was to provide an authentic gaming experience for cricket lovers across the globe; together we are looking to diversify that purview to include more cross category digital products and platforms. Q) What kind of growth have you been witnessing? What have your areas of focus been so far? Our gaming vertical has witnessed maximum growth since inception and the pandemic provided an even sharper upswing than before. JetSynthesys saw growth both in terms of consumption and monetization, and the overall player engagement has had a 40% to 150% boost, depending on the particular game in question. We witnessed a surge of monetization through inventory. The downloads also grew by 100-200% depending on what we had planned and player engagement improved from the previous average of 30-45 minutes a day to 50-55 minutes a day. For JetSynthesys, the plan that we had for the next 18 months got realized in a period of 6 months. Overall, the lockdown has been really good for us. Mindfulness, vernacular music, video content verticals have also seen 40-80% growth. Q)With this latest round of investment, what will your key focus be on to further strengthen your position in the market? Cricket is a celebrated sport that is entrenched within the DNA of Indians. In fact, its popularity and following is mirrored in the cricket skill-based gaming category. It has always been a strong focus area for us, and through this investment, we aim to strengthen our existing catalogue of products and platforms under our gaming vertical. Our capabilities will further build consumer love for brand Sachin and these funds will help us expand our roster of partnerships to other known names as well. Q)India is witnessing a boom in e-gaming. What do you think is the potential? Are we there yet, in terms of our talent pool, if not, where do we lack? For India, the gaming market is a sub-billion in a $170 billion industry. So the catch-up for India is massive. We have 13% of the world’s downloads on mobile and the mobile industry is the fastest growing platform. I look at a CAGR of 40-50% annually. Today, there are more global gaming studios that are using Indian talent and the nation becoming a part of the global supply chain in the gaming industry is another interesting format. We saw gaming go from casual to professional and also identified the early opportunity in<a href="https://twitter.com/hashtag/esports?src=hashtag_click"> esports</a> as a key pillar of the<a href="https://twitter.com/hashtag/gaming?src=hashtag_click"> gaming</a> ecosystem in India when we co-founded Nodwin Gaming. As a category, esports has a bright future. Today, esports gamers have a major impact on gamers’ spending habits with 67% influenced by what influencers eat, 34% by what influencers wear and 18% by listening to music recommended by influencers. It is expected that Indian esports would be playing a key role in the global market by 2023. From the government standpoint, I have had extensive discussions with the commerce as well as the IT ministries. With the respective ministries, we have been vocal about the needs and potential to create livelihoods for young professionals through gaming. I think gaming brings a diverse set of talent pools ranging from engineering and art to animation and visualization. There are tons of pools required as we see this space growing even in terms of advanced technologies like AR or VR. These will all be the key drivers to bring in new types of talent needed for the gaming industry in India and globally. Investing in training infrastructure for this talent pool as well as incentivizing the industry in terms of building more infrastructure in similar lines to what Telangana has been doing – creating technology parks specifically for gaming and animation is required. I am seeing governments both at the state level and national level looking at this opportunity extensively. Being involved with Prime Minister Modi's vision of the new India of 2022, I think I have seen closely how this USD 1 trillion of the new age business economy will be shaping. Soon the government investments and incentives will flourish for the gaming sector, increasing large-scale mobilization of resources. The trillion dollars in that USD 5 trillion global economy will be from gaming and esports. The gaming industry will contribute massively to the global economy soon, hence growing the global pie. Q)What are a few hurdles for the gaming industry in India? With a strong presence beyond Tier I cities, online gaming needs Indian publishers for relevant and localized marketing that keeps diverse players engaged even through changing trends. Moreover, the Indian gaming population is growing but is fragmented, making distribution a challenge. Additionally, although the average revenue per paying user (ARPU) is increasing, it is far behind that of other countries. This has also led to limited institutional capital being deployed so far. The last five years have seen tremendous growth, primarily in casual gaming and real money gaming. With gamers maturing, ARPUs improving through microtransactions, and gaming companies getting exits, the industry is coming of age. The next phase of growth is expected from midcore/hardcore games. Also, while the Covid-19 induced lockdown was a major shot in the arm for the gaming industry, with so much digital action going on, most companies realized that the lack of discovery was becoming the initial challenge. At some point, the ability to grab the attention of a user became a bit more expensive. Even though we have an established gaming studio looking to expand and grow, the talent crunch at the India level is there. There is a dearth of a high-quality talent pool in India. The Indian companies haven't created that much success globally especially in some areas like engineering. We might be good at creatives but when it comes to game design, we lack to deliver deeper products. Being able to build products that can generate several hundred million dollars of revenue a year is still a dream. Another challenge is the significant gap between the way our user is monetised in India and other established global markets. The dependence on a few advertising revenues compared to in-app purchases being higher in countries like India is required. Being a frugal market when it comes to being able to demonstrate value, India still gives high levels of performance. Nobody pushes the price-performance curve as an Indian consumer does, that is what makes us competitive. We can continue to deliver greater performance at a lower price thus becoming super competitive. Hence, I believe in India. We will be able to take new models to the world, take new performance measures, and do at a better price point like has been done in so many other industries. On the upside, the industry today has more opportunities than challenges and our early mover advantage has held us in good stead. One of the things that we have identified in the mobile gaming aspect is the element of ‘disruption’ which we have gone through in these years. This disruption has helped the mobile ecosystem evolve in this state wherein today mobile gaming is the biggest source of revenue generation. When we look at the Indian market, the biggest challenge is monetization. Retention is also another challenge among users, since we identify heavier games as being an issue when it comes to retention amongst gamers. These are the challenges we need to address on our side. New monetization models are evolving in the market. We have to adapt to the new evolution that is happening across in terms of monetization like the Real Money Gaming aspect. Q)Where will JetSynthesys' next phase of growth come from? Not only do we want to be India’s largest digital entertainment and technology company, but we are also pushing ourselves to play the leadership role globally. We understand the role of responsibility in digital, and our goal is to strengthen the trust that we build between JetSynthesys, our consumers, and our gamers. We try to go through all of our products and figure out what is “Gaming for Good” and what is “Digital for Good.” How we can shape and define that in the future is something that excites me. So besides the economic and financial good of the company, building a great company on the right values in an emerging sector, particularly for India, is something that takes greater precedence. Figuring out a way to do this excites us at JetSynthesys and unites us as a team. I am personally looking forward to seeing what the next 5 years hold for us. Also, looking at esports now as entertainment and the new ways of sports entertainment which is emerging- with people watching streamers rather than playing or witnessing the physical sport, is an area that we are very excited about and where we think that we will again strengthen our positioning as we move forward.

With a $2 million funding from Sachin Tendulkar, Rajan Navani of digital entertainment and tech company JetSynthesys shares the roadmap ahead

A 1922 <keyword id="86015" type="General" weightage="100" keywordseo="daimler" source="Orion">Daimler</keyword> car fitted with wooden cabinets, and a 1935 two-door Bentley in a jet black finish, both originally made for royal families in India and a 1923-era fire truck manufactured in the US were among the head-turners at a grand vintage car show in Vadodara that ended on Sunday. While a 1934 Packard 1107 <keyword id="16004923" type="General" weightage="80" keywordseo="coupe-roadster" source="Orion">Coupe Roadster</keyword> won the 'Best of Show' award, a graceful 1949 Rolls Royce <keyword id="16006224" type="General" weightage="80" keywordseo="silver-wraith" source="Orion">Silver Wraith</keyword> Drophead Coupe, bearing 'Mysore' plates, finished second, while the third position was bagged by the 1936 Nash Ambassador Series 1290 Sedan, the organisers said. The post-war Rolls Royce Silver Wraith, bearing its royal insignia, drew a lot of eyeballs during the event. The tenth edition of the '21 Gun Salute Concours d'Elegance', hosted at the celebrated Lukshmi Vilas Palace, commenced on January 6 in Vadodara and concluded on January 8. Visitors thronged the 19th-century Lukshmi Vilas Palace on the last day of the grand event organised by the trust in collaboration with the Ministry of Tourism and supported by Gujarat Tourism. The 1934 Packard 1107 Coupe Roadster that won the 'Best of Show' award car is owned by industrialist and car collector Gautam <keyword id="1114" type="General" weightage="80" keywordseo="singhania" source="Orion">Singhania</keyword>, they said. Singhania, the chairman and managing director of Raymond group, also owns the 1923-era fire truck that was put on display. The 1949 Rolls-Royce Silver Wraith is owned by Yohan Poonawalla while the Nash Ambassador Series 1290 Sedan belongs to Delhi-based Diljeet Titus. On Saturday and Sunday, a large number of visitors drawn from Vadodara and other parts of Gujarat and foreign tourists witnessed the automobile extravaganza. The restored 1922 Daimler, originally made for the then Maharaja of Mysore, left visitors surprised with a sense of awe and wonder, as did the 1948 Bentley Mark VI Drophead Coupe (labelled 'Baroda 2') that was originally made for a Maharani of Baroda. Madhya Pradesh-based Yash Pathak, the current owner of the 1922 beauty, says he bought the car a couple of years ago from a person in Delhi. "It was built for the Mysore Maharaja and one can see the royal insignia mounted on the engine front. It also has a wooden bar cabinet, a metallic peacock sitting atop the bonnet, and it has a wooden body over which metal was added," he told PTI. Another car that attracted a lot of visitors over the three days is a black beauty of the 1930-era, owned by UK-based Dhanraj Gidwaney, a passionate vintage car collector. The black two-door Bentley Vanden Plas originally belonged to the Indore State as displayed on the number plate, and then sold to an owner of an Indian luxury hotel chain, from whom "I acquired it in 2018 and got it restored," Gidwaney told PTI on Saturday The car has been "restored to original glory", he said, as he waited for the jury members to assess his machine. Vintage car collector Poonawala, besides displaying the 1949 Rolls Royce Silver Wraith, also showcased a 1933 sports saloon -- Rolls Royce Phantom II Continental, bearing the number 'AGO 1', as photographers sought to capture this beauty also in their cameras. But, it wasn't just regular vintage cars that drew crowds, the 1923 red vintage fire truck, displayed by Singhania also was a show stealer in Vadodara. Singhania also took to social media on Saturday to share his feelings about the show, and wrote on Twitter that "it was amazing to experience India's rich automotive cultural heritage". The fire truck was made by the firm American LaFrance Fire Engine Co. Ltd, and Singhania's staff also revved up its engine, as the sight and sound of this rare beauty delighted people. Sebestian <keyword id="16006225" type="General" weightage="80" keywordseo="buchel" source="Orion">Buchel</keyword>, a jury member at the event, when asked what factors are considered while judging an entry, said, originality, matching numbers and history are important factors. "Engine, body, chassis, and paint job, among other factors, are also important. But, most importantly it has to be as original as possible," Buchel told PTI. More than 200 dazzling vintage beauties and classic Indian marquees, 120 vintage bikes and Maharaja cars were part of the display. Other cars which were on display included a 1911 Napier, a 1930 Cadillac, a 1930 Chevrolet Depot Hack, a 1935 Ford Special, a 1938 Armstrong Siddeley, a 1947 Buick Roadmaster Convertible, a 1947 Daimler DB18, a 1948 Humber, a 1948 Buick Super, a 1936 Dodge D2 a Convertible Sedan, a 1942 jeep ford GPW, a 1936 Bentley 3.5 and a 1937 Bentley 4.24, the organisers said. "The oldest automobile on display was the 1886 Benz Patent Motorwagen -- the first car invented by Karl Benz -- pioneering founder of Mercedes-Benz," a spokesperson of the organisers said. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/telecom/news/airtel-reliance-jio-and-vodafone-idea-q3-earnings-preview-tariff-hikes-a-key-trigger/articleshow/96796094.cms">Churn and fewer 4G subscribers to slow down telecom revenue growth in Q3</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/thelife/personalities/news/gautam-adani-aap-ki-adalat-interview-dhirubhai-ambani-is-my-role-model-mukesh-ambani-a-very-good-friend/articleshow/96828407.cms">Dhirubhai Ambani is my role model and Mukesh Ambani a very good friend, says Gautam Adani</a>

Cars from the royal-era: 1922 Daimler, 2-door Bentley make heads turn at Vadodara vintage car show

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With a $2 million funding from Sachin Tendulkar, Rajan Navani of digital entertainment and tech company JetSynthesys shares the roadmap ahead

Samarpita Banerjee

Cars from the royal-era: 1922 Daimler, 2-door Bentley make heads turn at Vadodara vintage car show

PTI

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