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Inside WPP's volatile 2023
The company has been undergoing a massive transformation that has involved merging agencies.
Lara O'Reilly
WPP hits its 2023 revenue target in 2021
WPP reports revenue of £12,801 million for 2021; growth driven by e-commerce, digital and technolog…
With 9.8% growth in H1 2021 revenues, WPP says it has returned to 2019 levels a year ahead of plan
Q2 LFL revenue less pass-through costs on 2019 1.3%: US 1.8%, UK 1.1%, Germany 6.3%, Greater China …
WPP won $5.6 billion business in the first nine months including Alibaba, HSBC, Intel, Uber and Unilever
WPP aims to take its Commerce, Experience and Technology business from 25% to 40% by 2025
How technology is changing the face of the advertising business
The crackdown on ad tracking and changing consumer habits are upending how advertisers market and t…
Business Insider
The data geeks are taking over advertising
The rise of data and performance marketing is dramatically reshaping the agency business.
Lucia Moses
The latest news about the public relations industry, from pay and hiring to growth areas
Insider rounded up its coverage of the public relations industry as PR firms scramble to fend off c…
Business Insider
Ad holding company WPP is continuing its consolidation spree with Wunderman Thompson network absorbing three more agencies
The three agencies had already become part of the same network following the merger of digital firm…
Patrick Coffee
Sir Martin Sorrell beats WPP in the race to buy MediaMonks - but is losing a £20 million payout in the process
Derriston Capital, which S4 Capital is in the process of merging with through a reverse takeover, a…
Oscar Williams-Grut
Latest marketing and advertising salaries: What you can make at some the hottest companies including Apple, Google, and Spotify
Insider rounded up its reporting on what top companies like Apple, Google, and Netflix pay advertis…
Business Insider
Meet the top ad agency search consultants
Insider's top advertising and media stories for March 11.
Lauren Johnson
The number of bosses saying they plan to downsize their office space has dropped from last year. It's a sign that hybrid working is set be a long-term trend.
A KPMG study suggests that many CEOs are reversing their plans to cut their office space, but that …
Stephen Jones
WarnerMedia execs mourn the Disney deal that never happened
Also, what agencies think of Apple's new ad, and advertisers battle misinformation.
Lucia Moses
Why Q3 will be a big test for the digital ad duopoly
In today's Insider Advertising, we're covering tech earnings, the impact of Apple's privacy changes…
Lara O'Reilly
The supply-chain crisis is wreaking havoc on advertisers' Q4 plans
In this week's Insider Advertising, we're covering the supply-chain crisis, new ad units at Lowe's …
Lara O'Reilly
Why the well-connected media consultancy MediaLink just sold to the Cannes Lions advertising festival organizer
Speaking to Business Insider on Tuesday, MediaLink CEO Michael Kassan said: "I think it's fair to s…