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1 min read
Whisper India has finally started showing period blood with the help of red liquid in its campaigns
In the last six months, Whisper has used red liquid to represent period blood in its campaigns
1 min read
P&G India appoints Kumar Venkatasubramanian as CEO
Leading FMCG maker P&G India on Monday announced the appointment of Kumar Venkatasubramanian as CEO…
PTI
4 mins read
Whisper and UNESCO's latest ad illustrates how dreams come to a grinding halt for many Indian girls due to the lack of period education and protection
The #KeepGirlsInSchool campaign aims at deepening awareness of the unfulfilled dreams of 2.3 crore …
6 mins read
Adoption of sanitary napkins is less than 20% in India, whereas adoption of cosmetics like lipstick is significantly higher at 65%: Chetna Soni, P&G
Menstrual hygiene is still not considered a priority in India
8 mins read
World Menstrual Hygiene Day: Brands come forward to raise awareness
Feminine care brands have launched awareness campaigns on World Menstrual Hygiene Day.
3 mins read
RRR a stepping stone — The great Indian crossover film is still a ‘crouching tiger’
Indian filmmakers believe that a ‘big’ Indian superhit movie like Oscar-winning Parasite is waiting…
2 mins read
In-Content Advertising shows higher uplift in multiple brand parameters: Study
The insights of this study on ICA were derived by Kantar and Orbit
8 mins read
Story behind India’s first advertisement that features a man participating in a conversation around menstruation
Here is our country's first ad to feature a man in an advertisement selling sanitary napkin.
3 mins read
Malayalam survival drama '2018:Everyone is a Hero' is India's official entry to Oscars
Survival drama "2018-Everyone is a Hero", based on the Kerala floods that year, is India's official…
PTI
3 mins read
Whisper urges to #KeepGirlsInSchool after they get their periods
Whisper has released a stirring campaign to #KeepGirlsInSchool and prevent them from dropping out w…
4 mins read
P&G commits to achieve equal representation of female directors behind the camera for its ads in India over the next three years
Procter & Gamble India commits to achieve equal representation behind the camera
9 mins read
Brands are forgetting competition and patting rival businesses on their back, here is why
Brands like Dunzo, Swiggy, Dettol and Lifebuoy have shown in the recent past how difficult times ar…
2 mins read
Amazon Alexa in Hindi comes to smartphones in India as it turns one
Amazon India on Friday announced that its smart assistant Alexa that completed one year of its exis…
1 min read
Jaitley says protectionism talk will not affect India, determined to grow despite slowdown
He said the environment supporting reform has never been as supported in the past as today and so i…
20 mins read
A complete timeline of Katy Perry and Orlando Bloom's relationship and long-term engagement
Orlando Bloom and Katy Perry met in January 2016 and got engaged in 2019. The "Woman's World" singe…
Callie Ahlgrim
4 mins read
All in a year: Equity market investors turn richer by Rs 80.62 lakh crore in 2023
In a memorable year for the equity market, Dalal Street investors added a whopping Rs 80.62 lakh cr…
PTI
4 mins read
Delhi's most haunted places: A glimpse into the paranormal
Delhi, the bustling capital of India, is a city steeped in history and culture. But amidst its vibr…
2 mins read
A man caught sexually assaulting a woman who was streaming live on Twitch from the subway got 3 months in jail
Twitch streamer May5w was molested while livestreaming on September 11, and the man responsible has…
Lindsay Dodgson
3 mins read
Chandrayaan's detection of sulphur, other elements will help unveil Moon's mysteries, say experts
What was known in theory has now been confirmed twice. The Chandrayaan-3 mission has authenticated …