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1 min read

Kalaburagi agriculture students promote multi-cropping, digital market strategies to double farmers' income

Students from the College of Agriculture Kalaburagi practiced a multi-cropping system on a small tr…

ANI   


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4 mins read

I started dating while I was unemployed and felt insecure. I created a strategy to help myself feel more confident.

After I quit my job, I joined a dating app. I felt insecure about dating while jobless, and had to …

Kanishka Nangare   


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5 mins read

Why WhatsApp marketing could be the next big thing for digital marketers

The launch of WhatsApp ads might soon change the game, we find out how.

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4 mins read

Wipro Consumer Care and Lighting’s Marketing Officer shares how the company has changed its marketing strategy during the second wave of COVID-19

Marketers must observe, analyse and react in real-time, says Wipro's marketing officer S Prasanna R…

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2 mins read

Facebook needs to spin off Instagram and WhatsApp, say 2 big new lawsuits

Business Insider's top advertising and media stories for December 10.

Lauren Johnson   


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7 mins read

Meesho's marketing strategy has been to empower women who lack financial independence, says CEO Vidit Aatrey

The latest company to join the unicorn club, Meesho, aims to build a single ecosystem to help SMBs

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5 mins read

Shipping giant DHL is partnering with a South African footwear brand to honor the legacy and creativity of Africa

Mark Cuban and Ashton Kutcher are two of the biggest investors behind South Africa's popular shoe c…

Ebony Flake   


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4 mins read

WhatsApp is Launching Ads on its Platform But How Prepared are Indian Marketers?

In the last few years, WhatsApp has established itself as the primary private messaging platform ac…

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3 mins read

Wall Street shops get dinged for nearly $2 billion in penalties for failing to police bankers' use of Whatsapp

Wall Street firms from Barclays to Goldman Sachs have admitted to wrongdoing around recordkeeping e…

Aaron Weinman   


Dominic-Madori Davis   


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5 mins read

Michelle Seiler-Tucker and Sh…   


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PTI   


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2 mins read

Experts say it'll take more than just breaking up Facebook to rein in Big Tech and protect your data

Lawmakers could force Facebook to share data with other platforms, but experts say that would be a …

Katie Canales   


Dominic-Madori Davis   


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2 mins read

Indian brands lead TWS market — local players record country’s highest ever shipments in Q3 2021

Brands also pushed local manufacturing as boAt launched its first made-in-India TWS Airdopes 1…

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4 mins read

How WhiteHat Jr, Maruti and Mondelez drove their business amid a pandemic through Facebook

Whitehat Jr grew to 5 million students and 11,000 teachers in a year on the back of Facebook

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SBI’s former chairperson Rajnish Kumar joins OYO’s board ahead of IPO

Hotel and hospitality firm OYO — which is expected to go for an initial public offering (IPO) soon …

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3 mins read

Facebook hit with 2 massive antitrust lawsuits from the FTC and 46 states seeking to spin off Instagram and WhatsApp

The two lawsuits revolve around Facebook's acquisitions of Instagram and WhatsApp and could have ma…

Isobel Asher Hamilton,Katie C…   


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7 mins read

Here’s how Muthoot Finance is bringing about a perception change around gold loans with its marketing initiatives

Abhinav Iyer, GM, Marketing & Strategy, Muthoot Finance tells us how its effective marketing strate…

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3 mins read

BharatPe’s strategy to ride on the back of IPL and Bollywood’s popularity

The idea of having 11 cricketers as ambassadors is to communicate that BharatPe is much more than j…