The corporate trend of 'Unbossing' is gaining traction globally, including in India. Major companie…

The corporate trend of 'Unbossing' is gaining traction globally, including in India. Major companie…

The market would need to grow by 4.4% in 2022 to match 2019’s peak of $620.6 billion

Television ad spends will rise from US$171bn to US$178bn over the same period

The rapid development of the digital era has given rise to various new phenomena, including kidflue…

India, the U.K., Brazil, Canada, Japan and China are forecast to grow between 6-8% annually, on ave…

Content creation as a vocation will move towards Decentralized Autonomous Organizations

Programmer Brian Feldman tracked trending Twitter topics — and their descriptions — discovering pat…

Antonia Wade, global chief marketing officer of PwC, offers insights into how companies prepare for…

Advertising leaders weigh in on trends and themes they feel will dominate the media buying and sell…

How are creative agencies changing their process as we move forward this year

Advertising, marketing and public relations enters as one of the ‘Top 6’ industries in Randstad's S…

Amazon, Walmart, and Instacart lead the retail media pack in the US.

Between social video apps like TikTok and Snapchat, social media platforms like Facebook and Twitte…

Between social video apps like TikTok and Snapchat, social media platforms like Facebook and Twitte…

Between social video apps like TikTok and Snapchat, social media platforms like Facebook and Twitte…

Between social video apps like TikTok and Snapchat, social media platforms like Facebook and Twitte…

Between social video apps like TikTok and Snapchat, social media platforms like Facebook and Twitte…

In 2021, there was a jump up to 53% in the exposed programmatic inventory of endemic publishers

New-age brands on how the pandemic impacted their perspectives towards marketing