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2 mins read
MS Dhoni dons new avatars in VIVO IPL 2021 campaign
MS Dhoni's new monk look has also sparked a meme fest on social media
2 mins read
Star Sports signs 14 sponsors for VIVO IPL 2021
Star Sports has already onboarded 14 sponsors for VIVO IPL 2021
1 min read
Star Sports has onboarded 18 sponsors and over 100 advertisers for VIVO IPL 2021
VIVO is the title sponsor this year
1 min read
Disney+ Hotstar onboards 10 sponsors for VIVO IPL 2021; Dream11 to be the co-presenting sponsor
Disney+ Hotstar onboards sponsors for VIVO IPL 2021
2 mins read
Star India garners 380 million viewers until match 35 of IPL 2021, 12 million higher than the previous edition at the same stage
As the tournament reaches its end, Star Sports is expecting millions more to tune in as the race to…
1 min read
Vivo India is back as title sponsor for Indian Premier League 2021
IPL 2020 sponsorship crossed the ₹500 crore mark last season
1 min read
IPL's opening match clocks 10 billion minutes viewership on Star India Network
The response is bigger than opening matches of all other IPL editions held previously other than Dr…
5 mins read
What does Vivo coming back as IPL's title sponsor mean for BCCI and the brand?
IPL 2020 sponsorship crossed the ₹500 crore mark last season
1 min read
Disney+ Hotstar VIP launches a new campaign before IPL with Ajay Devgn and Tamannaah Bhatia
When Ajay Devgn and Tamannaah Bhatia tried to convince the audience to watch their upcoming release…
6 mins read
As India faces a second wave of COVID-19 infections, will VIVO IPL 2021 repeat last season's success?
VIVO ipl 2021 is just three days away and our country has surpassed 1 lakh mark in daily covid-19 c…
1 min read
Star India Network garnered a cumulative reach of 352 million in the first 26 matches
BCCI suspended IPL on May 04
2 mins read
Tata group to replace Vivo as IPL title sponsors from this year
The money associated with the deal is yet to be known and a Tata spokesperson, while confirmin…
PTI
6 mins read
Despite suspension, IPL gave us a few memorable ads this year, here are our favourites
Here are a few ads from IPL this year that won our hearts
5 mins read
Our new campaign aims at bridging the emotional and physical distances between families and spread happiness: Nipun Marya, vivo India
Nipun Marya on vivo's Diwali campaign and more
2 mins read
Ranveer Singh was the favourite brand endorser this IPL, with 15% share of ad volumes during 29 matches: TAM Sports
MS Dhoni followed Singh with 9% share
3 mins read
E-Commerce dominates IPL 2021, followed by durables and automobiles; reveals Havas Media Group’s study
Almost all the top brands saw an increased association with Personal and Collective benefits
2 mins read
Disney+ Hotstar announces new subscription plans with access to all content
Disney+ Hotstar has announced it will offer a new set of subscription plans in India starting Septe…
2 mins read
Vivo onboards Virat Kohli as its brand ambassador before IPL 2021
Over the years, Vivo's association with IPL has helped them connect with their consumers