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3 mins read
From engagement to involvement: Is Gen Z rewriting rules of brand engagement?
This generation is surrounded by a barrage of information online, spoilt for choice and skip ads th…
3 mins read
Gen-Z is increasingly opting for brands that support the LGBTQ community, talk about mental health and stand for a bigger cause: Report
Over 75% of the Gen Z’s can be termed as a “brand loyal” generation
5 mins read
Covid-19 damages lungs by continuing an ancient battle that began in the primordial soup
Viruses and bacteria have a very long history. Because viruses can't reproduce without a host, they…