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Uber comes to town with its two-wheeler offering, Uber Moto; targets young professionals in its maiden campaign
To promote the new offering, Lowe Lintas Delhi has conceived a campaign addressing the one problem …
Uber is going to advertise in India for the first time, share real-life stories
The campaign is inspired by stories from our riders as well as drivers. In this bid, Uber India has…
Uber says the #DeleteUber movement led to 'hundreds of thousands' of people quitting the app
The #DeleteUber movement took social media by storm in January 2017, after President Donald Trump a…
Paige Leskin
Jeb Bush's campaign is going big on Uber
The former governor is reportedly set to personally get an Uber ride on Thursday while traveling in…
Colin Campbell
#DeleteUber was the spike Lyft needed
Lyft's numbers still trail Uber, their rival who operates globally in more than 75 countries. Lyft …
Biz Carson
With eye on middle class, Uber launches new campaigns for auto, moto
New Delhi, Dec 13 () Uber is launching two new campaigns for Uber Auto and Uber Moto services as th…
PTI
US presidential hopefuls have spent $87,631 on Uber and Lyft rides this year. Here's which campaigns are spending the most.
It's important to remember that many candidates did not kick off their campaigns until the second q…
Graham Rapier
Uber users will have to pay an extra fee if their driver takes more than 8 minutes to reach them
When exactly the fee will kick in is subject to change based on the market, but it will typically g…
Danielle Muoio
Uber warns that its reputation may always be a risk for its continued success
"We have previously received significant media coverage and negative publicity, particularly in 201…
Graham Rapier
Uber just began trading in what is one of the biggest US IPOs on record. Here's how much that it spent on advertising to get there.
The company shook up its executive ranks after a months-long investigation and showed Kalanick the …
Tanya Dua
Congress Loves Taking Uber, And That's Great News For Uber's Plans For World Domination
Earlier this year, Uber hired former Obama campaign manager David Plouffe to win the company's city…
Maya Kosoff
Here’s what Uber is doing to challenge the government’s guidelines
Shailesh Sawlani, Uber's general manager for Mumbai, says, "We feel it is critical for the people o…
A startup that's going after Uber will pay back your surge-price receipts for you
Uber is by no means unique in its dynamic pricing strategy. Airlines have similar tactics to sell t…
Maya Kosoff
A New Uber-Backed Campaign Says It Wants To Tell 'The Truth' About The Taxi Industry
"Over the years, what I've come to realize is that this controversy exists because we are in the mi…
Maya Kosoff
Prop 22 has courted the endorsement of California's NAACP president — and Uber and Lyft have paid her consulting firm $85,000 to boost the controversial measure
Uber and Lyft paid the NAACP president's consulting firm $85,000 through their Prop 22 campaign, wh…
Katie Canales
Uber Wants To Hire A Politics Expert To Help The Car Startup Fight The Taxi Industry
Meanwhile, Lyft is dealing with regulatory issues regarding its launch in New York. On Monday, a ju…
Megan Rose Dickey
Uber partners with Breakthrough to launch campaign on violence against women
"The campaign will push people to understand their own role as changemakers for building safer pub…
PTI
Did Facebook fail to handle its 'Free Basics' campaign? Brand consultants say it missed the trick
TRAI rejected Facebook’s Free Basics over discriminatory pricing for data services. "It's fair to s…
Pete Buttigieg joined a demonstration with Uber and Lyft drivers fighting for a minimum wage while his campaign spends heavily on the ride-hailing apps
In his remarks, Buttigieg did not mention California's Assembly Bill 5, one of the group's main cla…
Graham Rapier
Uber adds new features that let drivers work on their own terms
Thanks to the update, drivers can also now choose in the app which type of rides they'll accept. Th…