You Searched For "types of influencer marketing" and got 17 results
Sort By:
5 mins read
What are the different ways of leveraging influencer marketing apart from content creation?
Influencers can help you identify the right narrative/messaging to drive the goals of a given campa…
5 mins read
Tips to create a successful influencer marketing campaign
If you’re finding out for an ironclad way to grasp the attention of your ideal audience, you should…
1 min read
Seeking nominations for the top brands for micro influencers to work with
Brands are turning to micro influencers, who tend to have high engagement on their posts and cost l…
Shriya Bhattacharya
1 min read
The 7 types of social-media influencers, from 'nano' to 'macro,' explained by a top marketing agency
This method of classifying influencers can be helpful in understanding who to hire given the overal…
Amanda Perelli
2 mins read
Seeking nominations for the top influencer-marketing agencies and creator marketplaces
From supporting the business of influencers with millions of followers to creators just getting the…
Dan Whateley,Amanda Perelli
2 mins read
The entrepreneur's ultimate guide to influencer marketing on Instagram, from micro-influencers to brand ambassadors, and everything in between
Elma Beganovich founded a $5.2 million digital-marketing agency with her sister Amra Beganovich bef…
Jennifer Ortakales
5 mins read
What small businesses need to know about leveraging influencer marketing to expand their reach and profits
Other signs of a falsified following include comment relevancy and growth trajectory: Irrelevant co…
James Wellemeyer
3 mins read
62% CMOs in India said that spends on video for consumer outreach delivered the highest ROI during lockdown: Report
Octane Research engaged with 250 plus of India’s leading Chief Marketing Officers and leaders as pa…
3 mins read
Leaked campaign brief shows the video ideas Cash App pitched to TikTok influencers including 'when you win a bet by doing something dope'
While Shiggy wasn't initially commissioned by Cash App to write a song, he ended up connecting with…
Dan Whateley
2 mins read
The top 15 influencer-marketing agencies and creator marketplaces that connect major brands with Instagram, YouTube, and TikTok stars
Like most companies in the ad industry, these agencies are adapting to a shifting economy in 2020 a…
Dan Whateley,Amanda Perelli
4 mins read
The metrics brands use to measure the success of an influencer-marketing campaign are changing, as 'likes' and 'followers' fall out of favor
Since purchases generally happen offline for these items, advertisers are looking to create "brand …
Amanda Perelli
1 min read
Seeking nominations for the top influencer marketers and brand professionals on TikTok
Insider wants to hear from you on the influencer marketers and brand professionals that are buildin…
Dan Whateley,JP Mangalindan
3 mins read
Facebook just made it easier for publishers and influencers to make money
In an emailed statement, American Express vice president of experiential marketing and partnerships…
Lara O'Reilly
7 mins read
What brands should keep in mind while investing on Influencer Marketing
Despite more and more advertisers investing on influencer marketing, there are a few things they ne…
2 mins read
Top Instagram influencers explain the 4 main ways they earn money, and how lucrative each is
The No. 1 company doing this type of business is Glossier, which was founded by beauty blogger Emil…
Amanda Perelli
2 mins read
A 33-year-old whose agency connects billion-dollar brands like H&M and Dior with influencers explains her process for choosing the right person for the job
Alexander said has been a shift in influencer culture; content creators no longer have to be season…
Myelle Lansat
3 mins read
'Micro influencers' are the hottest category of creator to hire in 2020, according to a survey of 192 marketers
22% of the marketers surveyed said they wanted to work with nano influencers (those who have 5,000 …