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4 mins read

I was Twitter's head of content strategy. Bluesky has the edge over Threads to be the new Twitter as people leave X.

Gordon MacMillan thinks Bluesky is well-placed to be the new Twitter, but it's still hard to leave …

Jyoti Mann   


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4 mins read

Bluesky's 'acceleration is tremendous' as users flock to the new 'old Twitter'

Bluesky saw a surge in new users following the election, with many praising the feeling on the soci…

Katherine Tangalakis-Lippert   


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3 mins read

Mass X-odus: What are the controversial changes on X that are driving users away?

X, formerly Twitter, is facing a mass user exodus due to a combination of political controversies, …

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6 mins read

Turns out no one can compete with Elon Musk's Twitter

When Elon Musk took over two years ago, Twitter was pronounced dead. Many challengers assembled. He…

Amanda Hoover   


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5 mins read

Twitter and TikTok users' election projections are completely warped. Here's why.

Social media users are deploying a classic defense mechanism for their election anxiety.

Amanda Hoover   


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2 mins read

Musk's legal battles pile up as Twitter's ex-CMO becomes the latest to sue him

Leslie Berland was chief marketing officer when Elon Musk bought Twitter. She was fired around a mo…

Polly Thompson   


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8 mins read

Twitter's last day in San Francisco

San Francisco gave X a massive tax break to stay put. What went wrong?

Adam Rogers   


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4 mins read

Jack Dorsey gave $10 million to a project run by an anonymous dev — who turned out to be a follower of a fascist 'guru'

Twitter's cofounder Jack Dorsey personally gave $245,000 in crypto to a developer who's a follower …

Katherine Long   


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1 min read

Hurun rich list 2023: Top Indian industrialists with most followers on X

Hurun rich list 2023: Top Indian industrialists with most followers on X

Business Insider Latest Story Image
2 mins read

Ex-Twitter CEO Parag Agrawal has moved his AI startup out of stealth, calling it Parallel

Former Twitter CEO Parag Agrawal updated his LinkedIn profile with the name of his new AI startup: …

Jyoti Mann   


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1 min read

As PM Modi reaches 90 mn followers, check out the most followed leaders on Twitter

Prime minister Narendra Modi has reached 90 million followers and is currently the second most foll…

Business Insider Latest Story Image
2 mins read

Elon Musk claims 'record high' X usage

Musk said that X experienced a total of "417 billion user-seconds globally" in one day. In a post o…

ANI   


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3 mins read

An ex-Twitter employee won a legal battle over unpaid severance. Experts say it could spark more claims.

A former Twitter employee won an arbitration case over unpaid severance. Experts say it could promp…

Jyoti Mann   


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6 mins read

How Elon Musk fumbled his purchase of Twitter — and apparently gave Grimes's baby name to his other child

Elon Musk's Twitter takeover has been a mess. His personal life is chaotic, too. I talked to Kate C…

Katie Notopoulos   


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1 min read

Narendra Modi to ex-partner Grimes: These are people Elon Musk follows on Twitter

Ever since Musk took on Twitter, his activities on the platform have almost always caused a furor. …

Business Insider Latest Story Image
2 mins read

A small number of ‘superspreaders’ are propagating most of the misinformation on Twitter, study finds

Building on our understanding on the spread of misinformation on social media, a team of analysts a…

Business Insider Latest Story Image
2 mins read

Republicans are asking their Twitter followers to help them decide who should replace Kevin McCarthy

Casting about for someone to lead the fractious chamber, some GOP lawmakers are running Twitter pol…

Bryan Metzger   


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4 mins read

A worker won $600,000 after Twitter said his goodbye messages showed he had resigned. The case holds valuable lessons for staff and employers.

A Twitter employee won $600K for unfair dismissal after not responding to Musk's "hardcore" work em…

Polly Thompson   


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2 mins read

X told to pay $600,000 to ex-Twitter worker who was dismissed for not responding to Elon Musk's 'extremely hardcore' demand, reports say

He was reportedly awarded the equivalent of around $600,000 after being dismissed for not respondin…

Jyoti Mann   


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2 mins read

A Democratic staffer resigned after posting 'don't miss next time' following the attempt on Trump's life: reports

A former staffer for Rep. Benny Thompson said she was joking when she posted about 'shooting lesson…

Mia Jankowicz