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You Searched For "traditional TV" and got 18 results


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3 mins read

Traditional TV is in decline

Pacific Crest Securities estimates that the top eight pay TV providers lost 463,000 subscribers in …

Tim Stenovec   


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2 mins read

Cheap digital TV packages are cannibals - and could push traditional TV to its worst subscriber losses on record

UBS said the "availability of cheap live streaming alternatives" is contributing to more people can…

Nathan McAlone   


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2 mins read

Pay TV revenues have begun to fall for the first time after nearly a decade of subscriber losses, and it's only going to get worse

The number of US households cutting the cord, or canceling cable and other TV services, has been ri…

Ashley Rodriguez   


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3 mins read

As traditional TV grapples with Netflix, NBCUniversal plans to cut ad time by 10% in primetime TV this fall

Yaccarino said that through research, NBCU has found that it isn't just the amount of TV time that …

Mike Shields   


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2 mins read

Streaming now counts for a large percentage of TV watching - but it's still not close to overtaking traditional TV

"We live in a new type of video ecosystem, where online video and live TV co-exist amongst traditio…

John Lynch   


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3 mins read

Get ready for traditional TV to have historically brutal subscriber losses this quarter

"We believe YouTube TV and Hulu Live are off to strong starts (both launched in 2Q17) while DirecTV…

Nathan McAlone   


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3 mins read

Traditional TV's plan to fight Netflix and save the channel bundle is failing

DirecTV Now, AT&T's streaming-TV service, lost 83,000 net subscribers during the period, AT&…

Ashley Rodriguez   


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2 mins read

The chart that explains why Disney, WarnerMedia, and NBCUniversal are betting big on streaming video now

"We've expected that mobile would overtake TV for a while, but seeing it happen is still surprising…

Ashley Rodriguez   


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2 mins read

This chart shows how drastically young Americans are cutting traditional TV from their lives

It's no secret that cable companies are struggling as Americans cut the cord and make the jump from…

Caroline Cakebread   


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3 mins read

How new challengers to traditional TV are 'recreating the sins of the past'

Lynch says he expects Hulu's offering to be similar to Sony's, given that Hulu's big TV owners have…

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3 mins read

Brits are still watching more porn than YouTube or Netflix

In the US, overall levels of TV viewing was down 4.6% year on year in 2014, according to Nielsen. A…

Lara O'Reilly   


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3 mins read

Why a Wall St. analyst says Netflix will probably end having to spend more on marketing than a traditional TV network - not less

"This is not unique to Netflix and has been evident in traditional media for a long time," Barclays…

Nathan McAlone   


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2 mins read

Morgan Stanley predicts how our TV habits will shift in the next 5 years, and Netflix is a big winner

A number of factors contribute to Netflix's pull with audiences. There was an all-time high of 495 …

Travis Clark   


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2 mins read

The Death Of Network TV Approaches: Apple, Pepsi And McD's Told To Cut Millions From Their TV Budgets

And advertisers just aren't as excited about TV anymore: "There is a lower level of urgency than th…

Lara O'Reilly   


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7 mins read

What’s Killing Your Good Old Pay TV? Check Out Here

Will that put India on par with global technology practices – in line to experience the so-called r…