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Whisky maker Allied Blenders IPO to open on June 25 as it looks to raise ₹1,500 crore
The initial share-sale comprises fresh issuance of equity shares worth Rs 1,000 crore and an …
PTI
Ivan Menezes, India-born CEO of Johnnie Walker whisky's maker Diageo, passes away
Menezes, 64, who was to retire at the end of this month, was admitted to hospital for treatment of …
PTI
Poland's Glenmaster maker will buy barley from a cold desert in India to make whisky
The snow-capped peaks of the Himachal’s Lahaul valley will grow exotic barley from Scotland to make…
What's the difference between Scotch and whiskey? How Scotch is different from other types of whiskies
Whiskey is a distilled spirit made from grains and is aged in barrels. Scotch refers to a special t…
Dylan Ettinger
We foresee a deeper engagement at the traditional off-trade and rise of the modern trade: Kartik Mohindra, Pernod Ricard India
How brands are navigating the new normal
4 exclusive whisky cocktails that you must try on World Whisky Day
There are various blends that are worth trying out that include bourbon, single malts, rye, etc.…
Colleges are taking steps to limit the deals student-athletes can make with brands
The top influencer news of the week includes how much money Facebook pays video creators for 1 mill…
Amanda Perelli
How brands are contributing to the fight against Coronavirus
Brands are stepping up and contributing in whichever way they can
Brexit is going to be really bad for the Scotch whisky industry
"The UK leaving the EU Customs Union would be the most significant Brexit-related event for the Sco…
Ben Moshinsky
How this man made traveling the world and drinking whisky into a career
I'm really enjoying the new formulation of The Lasanta that has these lovely milk chocolate and rai…
Sponsor Post
These Brands Cracked The 10 Most Popular YouTube Videos Of 2013 [THE BRIEF]
For the first time ever, three branded videos cracked YouTube's top 10 most watched videos of the y…
Aaron Taube
Rich Chinese millennials are creating new status symbols. Here are 11 ways they are redefining luxury.
Solo travel, pre-loved luxury fashion, and fine dining are all gaining popularity with this affluen…
Alexandra Bacon
Singapore's cost of living is shooting up and here's how Indians there are coping with it
According to the EIU report, the average cost of living has gone up 8.1 per cent in 2022 in the 172…
ANI
9 in 10 super-rich Indians get richer in 2022, confident of minting money in 2023 too: Knight Frank
The report by Knight Frank found that around 35% of Indian UHNIs saw their total wealth grow by ove…
Indians drank less beer during the pandemic but liquor companies are still high on profits — here’s why
Beer seems to be losing popularity among Indians since the pandemic hit the country early last year…
11 easy and interesting tequila cocktails that go beyond a margarita
Margaritas and palomas may come to mind first when you think of tequila cocktails, but you have to …
Dylan Ettinger
Here's how to taste gin like a pro, according to a 'nosing panel'
"[B]e careful on this first sniff, you may still be picking up lots of alcohol. Breathe gently and …
Rosie Fitzmaurice
11 cocktails that celebrate the distinct smoky flavor of mezcal
Mezcal's bold, smoky notes makes it perfect for switching up classics like the Negroni or to add an…
Dylan Ettinger
The Best Whiskey In The World Is No Longer From Scotland
The 2015 edition of Jim Murray's Whiskey Bible gave the crown to the Yamazaki Single Malt Sherry Ca…
Akin Oyedele
47. Drinking Buddies: Jack Daniel and Nearest Green
Jack Daniel was taught to make whiskey by Nearest Green, a formerly enslaved man. And one woman has…