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You Searched For "tiktok shop" and got 20 results


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4 mins read

A top TikTok shopping exec explains its US growth strategy, from partnering with agencies to building up livestreaming

Nicolas Le Bourgeois, head of US operations at TikTok Shop, talked through live shopping, influence…

Dan Whateley   


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6 mins read

A popular TikTok travel hack recommends using VPNs to find cheaper flights, but other strategies work better

Social media rumors suggest using a VPN to search for lower priced flights. Our research didn't fin…

Alberto Riva   


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3 mins read

TikTok and its owner ramped up their hiring of Chinese employees, even as Congress raised national security concerns

TikTok and its owner ByteDance sought to hire 669 Chinese employees in the US through the H-1B prog…

Dan Whateley   


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2 mins read

TikTok's next big move: Helping creators launch product lines by connecting them with suppliers

TikTok has begun connecting manufacturers directly with creators to make custom goods to sell on Sh…

Dan Whateley   


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8 mins read

Beauty YouTube creators turned TikTok into QVC

Influencers like Jeffree Star and Tati Westbrook once ruled the beauty side of YouTube. Now, they s…

Amanda Krause   


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2 mins read

TikTok once planned to use content posted by its users to influence Mitch McConnell, lawsuit reveals

Documents found in a lawsuit reveal how TikTok planned to influence lawmakers during the congressio…

Kenneth Niemeyer   


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3 mins read

I felt out of my depth with my multi-million-dollar business. Sharing my struggles on TikTok helped save me.

Aimee Smale started her fashion brand, Odd Muse, four years ago, but struggled with how quickly the…

Lindsay Dodgson   


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5 mins read

TikTok has become a pseudo-shopping channel, and Gen Z has had enough

Some content creators are facing backlash for selling too many products they don't even like. Meanw…

Lindsay Dodgson   


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2 mins read

Maybe you hate TikTok shopping posts. Most people don't care.

TikTok is jamming your feed with shopping posts. Which is maybe just fine for most TikTok users?

Peter Kafka   


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3 mins read

TikTok is training its e-commerce partners on what's worked in China as it doubles down on live selling

TikTok hosted its first US summit for e-commerce agency partners, where it focused on livestream se…

Dan Whateley   


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4 mins read

A TikTok creator doubled her income with a 50-part post about her husband. She keeps her day job for stability.

Reesa Tessa's TikTok series "Who TF Did I Marry" was a viral success, making her famous overnight. …

Julia Pugachevsky   


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9 mins read

TikTok is for the olds now

As millennials flood the app, TikTok is about to mature into a YouTube-like juggernaut — if i…

Emilie Friedlander   


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3 mins read

Amazon's AI chatbot will help you shop. Just don't ask it for a 'dupe.'

Amazon's new AI chatbot, Rufus, can help you find what you're looking for, but you have to know how…

Katie Notopoulos   


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2 mins read

It's not just you — the TikTok Shop will show you literally anything

TikTok Shop posts and livestreams are so heavily weighted in your feed that even literal garbage, l…

Katie Notopoulos   


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4 mins read

How to sell on TikTok Shop

Learn how to sell on TikTok Shop. The app is investing in e-commerce with its new feature. Here's h…

Marta Biino   


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3 mins read

TikTok is kind of bad now, right? The emphasis on shopping really bums me out.

Maybe it's too many shopping ads. Maybe it's something else. But TikTok just isn't as fun anymore.

Katie Notopoulos   


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7 mins read

When it comes to shopping, the ultimate status symbol is IRL

E-commerce has gobbled up everything in retail, but in the luxury space, consumers still prefer sho…

Emily Stewart   


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2 mins read

Creators are complaining that the TikTok Shop is turning the app into an ad-filled wasteland

TikTok creators say the app's promotion of TikTok Shop is causing too many videos related to sponso…

Kenneth Niemeyer   


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1 min read

Seeking nominations for the most influential TikTok talent managers and agents in 2024

Business Insider is compiling its fifth annual list of the most influential talent managers and age…

Shriya Bhattacharya   


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1 min read

TikTok's owner is raking in cash

TikTok owner ByteDance, a Chinese company, grew its revenue by 60% in 2023, despite the threat of a…

Kenneth Niemeyer