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Shah Rukh Khan performs stunts on top of a train for Thums Up's new advertisement
In the new campaign, Shah Rukh Khan asserts ‘Soft Drink Nahin, Toofan’ as he implores the audiences…
Thums Up's latest ad celebrates the grit and determination of Indian fast bowler Mohammad Siraj
The campaign is conceptualised by Ogilvy India
Coca-Cola India's spending on brands to be highest in H2
Beverage major Coca-Cola is going to have its highest-ever spending on brands in the second half of…
PTI
Coca Cola in talks with Ranveer Singh after it drops Salman Khan as brand ambassador of Thums Up
"In light of this, both parties have mutually decided not to renew the current contract," the joint…
Campa has to go beyond invitation price to build the brand & distribution network
The launch of Campa-Cola is right not just from the season point of view but also because the heat …
Coca Cola global chief hopes India will resolve its issues in a democratic manner
Quincey, who also serves as the chief executive officer of the Atlanta, a US-headquartered comp…
PTI
Hindustan Coca-Cola Beverages launches initiatives for employees
The company, it said, also plans to provide a six-month internship to these women to help them acq…
PTI
Protests, riots hit businesses in varying degrees, India needs to solve problems in democratic manner: Coca-Cola CEO
He told reporters that it took 21 years for the company to achieve the mark of 1 billion case unit…
PTI
Ranveer Singh and MS Dhoni are the most recalled brand ambassadors this IPL: IIHB Report
Virat Kohli, as expected, did well on recall too, and came third in the recall rankings.
McDonald's selects Sanjeev Agrawal as new partner for north, east India markets
New Delhi, Feb 3 () US fast food chain McDonald's has selected MMG Group chairman Sanjeev Agrawal a…
PTI
BTS with Insiders: The stories behind some of Taproot Dentsu’s most iconic campaigns
Agnello Dias (Aggie) and Santosh Padhi (Paddy) share the stories behind some of Taproot Dentsu's mo…
Fruit-based drinks displace Fizzy drinks from top 5 beverage brands in India
However, the data is only for modern trade, and general trade could still be selling more aerated d…
A member of China's most persecuted minority has been arrested for no clear reason, and his family fears he's going to be deported to China
Last week officials in Pakistan, China's largest Muslim ally, broke ranks to criticize China's trea…
Alexandra Ma
How a Chinese region that accounts for just 1.5% of the population became a testing ground for the most intrusive police state in the world
"This strong rise in 2017 [arrests] is consistent with all the other securitization measures, inclu…