You Searched For "tech savvy brand" and got 20 results
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2 mins read
I asked my young marketing team to 'make a relationship' with customers, they took me seriously: Zomato’s Deepinder Goyal on cheeky notifications
On The Great Indian Kapil Show, Zomato CEO Deepinder Goyal revealed the story behind the company's …
4 mins read
Big brands, chain stores boost retail developments in tier-2 cities
Last year, H&M opened its store in Ranchi, GAP too opened its doors to Guwahati; and Rare Rabbit di…
4 mins read
Xiaomi 14 vs OnePlus 12 vs iQOO 12 – Which brand-new flagship phone should you choose?
It has been a busy week for tech enthusiasts, as Xiaomi launched the Xiaomi 14, the company’s lates…
6 mins read
How a 22-year-old CEO built a TikTok empire with Gen Z media brand Flighthouse
Flighthouse is the driving force behind the virality of multiple hit songs that have thrived on Tik…
Sarah Finkel
8 mins read
We want to be known as the biggest home-grown tech brand that specializes in gaming: Varun Ganjoo, Baazi Games
Varun Ganjoo, Co-Founder & Marketing Director at Baazi Games on the company's future
5 mins read
Tech's ultimate nepo babies: Meet the Drapers, the first family of Silicon Valley
The billionaire Tim Draper and his father have been fixtures of the VC circuit for decades after Ti…
Sindhu Sundar
19 mins read
A professor was murdered after a Facebook post branded him a traitor. Was Facebook complicit in his death?
Facebook's "trusted partners" in Ethiopia say the platform was slow to reply to urgent hate speech …
Tekendra Parmar
2 mins read
smallcase launches its maiden campaign to reach out to first-time investors; encourages them to invest in ideas and growing sectors
smallcase is reaching out to millions of new investors who have recently opened Demat accounts
2 mins read
Lululemon is the clothing brand gaining the most popularity among wealthy female teens in the US – by far
The company, widely known for its leggings, is the No. 1 brand "starting to be worn" by wealthy fem…
Sarah Belle Lin
9 mins read
China is tempting customers with its flawless AI idols - virtual influencers who don't gain weight, never age, and keep their computer-generated noses out of controversy
The influencers are created using alternate-reality technology, and have been adopted by companies …
Cheryl Teh
2 mins read
Myntra ropes in Bhuvan Bam as its first digital brand ambassador before Big Fashion Festival
BB Ki Vines has seen 19 million subscribers and 2.75 billion views
4 mins read
The fame game: Deciding between celebrities, influencers, and OTT Stars as endorsers?
Who should be your brand ambassador: A Bollywood celebrity, social media influencer or a rising OTT…
5 mins read
How to make money on Snapchat, according to creators
Snapchat is a moneymaker for some creators who frequently post content to Spotlight, land brand dea…
JP Mangalindan
3 mins read
Maybe the metaverse can save Facebook. Maybe.
Experts told Insider Facebook's rebranding and focus on the metaverse is "genius" and could distanc…
Katie Canales,Isobel Asher Ha…
4 mins read
Brand loyalty strategies need to evolve alongside consumers
Brand loyalty strategies now have to encompass a new set of expectations as millennials have change…
1 min read
Amazon's planned department stores could have robots, QR codes, and touchscreens in futuristic dressing rooms, a report says
Amazon's planned department stores may have touchscreens in dressing rooms for customers to request…
Kate Duffy
6 mins read
I flew on Breeze, the 'tech company that happens to fly airplanes' from JetBlue founder David Neeleman, and found it surprisingly low-tech
"I prefer to say that we are a high-tech company that just happens to fly airplanes," Neeleman told…
Thomas Pallini
3 mins read
Bill Gates, Linux and internet pet feeders - the most fascinating tech tales to read this weekend
In this week's edition of the Insider Tech newsletter, we've got the best long-reads about tech to …
Alexei Oreskovic
4 mins read
How Tom Ward's YouTube side hustle became the go-to interview for influencers and YouTubers
Online creators have become the A-list for Gen Z, and Tom Ward is nabbing YouTube interviews with t…
Kat Tenbarge
5 mins read
How Gordon Ramsay's videos insulting people's recipes turned him into one of the UK's biggest TikTok stars
Gordon Ramsay's TikTok success is down to a perfect storm of digestible food content and being just…