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4 mins read
Bitcoin is set to get an upgrade after four years — it promises more privacy and better smart contracts
Bitcoin's Taproot update is the first major upgrade to cryptocurrency's code since the SegWit updat…
2 mins read
What to expect from Taproot, the biggest upgrade to the bitcoin network in 4 years
Taproot is the first change to bitcoin's protocol since Segwit in 2017. It is aimed at making bitco…
Isabelle Lee
3 mins read
Aditya Birla Group's Tasva challenges the social code of conduct prescribed for the groom at his wedding
The choice of the groom’s outfit is often a consensus between his mother, sister or bride-to-be, if…
2 mins read
ONLY's new anthem featuring Ananya Pandey is all about celebrating the ethos of individuality and women empowerment
ONLY partnered with Dentsu to create this campaign
4 mins read
Honda Activa's new film aim to encapsulate the emotions of Indians who are bouncing back on their feet while navigating through the pandemic
The film has been conceptualized by Taproot Dentsu
1 min read
Cannes Lions 2021: India gets 8 shortlists on Day 2
Dentsu Webchutney secured three shortlists for its ‘The 8-bit Journo’ campaign in the Digital Craft…
2 mins read
Facebook's Diwali ad is an ode to the selfless spirit of humanity
Facebook collaborated with Amit Sharma, director of Badhai Ho
2 mins read
Facebook's new 'More Together' film will delight the book lover in you
The ad has been conceptualized by Taproot Dentsu India
7 mins read
Facebook will continue to build trust with our users and build value around each of our apps: Avinash Pant
According to Socialbakers, there are over 320 million Facebook users in India alone
3 mins read
Facebook rolls out 'More Together', its first-ever Holi campaign that celebrates togetherness
Consumer marketing is a new strategic area of focus for Facebook and is part of the company’s prior…
2 mins read
Taproot dentsu launches a film as an ode to #MeToo and to every single woman who had the courage to speak up
Taproot dentsu and iDiva create a powerful digital film for #MeToo Anniversary
2 mins read
Facebook captures the connections and possibilities that open up when people come together in its IPL ad
Facebook launches the next phase of its More Together campaign celebrating the festive spirit of IP…
6 mins read
Project Streedhan's latest ad wants to prove an important point, but has its over-beautified, sensual storytelling made it lose the plot?
Titled ‘Sehat Ki Tijori,’ the advertisement has been crafted by FCB Ulka Advertising.
6 mins read
We are trending well above the median time spent by video viewers in India amongst all apps: Issac John, Discovery
Discovery Plus launched with a proposition of being the only streaming platform to offer non-script…
7 mins read
BTS with Insiders: The stories behind some of Taproot Dentsu’s most iconic campaigns
Agnello Dias (Aggie) and Santosh Padhi (Paddy) share the stories behind some of Taproot Dentsu's mo…
4 mins read
The more we change...
Agnello Dias - Creative Chairman, DAN and Co-Founder & Chief Creative Officer, Taproot Dentsu summ…
4 mins read
Carrots: The crunchy, nutrient-rich delights for your health
Carrots, with their vibrant orange hue and delightful crunch, are a common sight in kitchens worldw…
3 mins read
Beetroot: Unveiling the vibrant jewel of nutrition and flavor
In the world of vibrant and nutrient-packed vegetables, beetroot stands as a true gem, captivating …
5 mins read
Hing (Asafoetida): Aromatic resin with culinary and medicinal charms
Hing, scientifically known as Ferula assa-foetida, is an aromatic resin derived from the roots of c…
3 mins read
OPPO India rolls out new film with brand ambassador Varun Dhawan
The film showcases the new AI Highlight Portrait Video feature