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2 mins read

Taboola and Outbrain, two of the biggest content recommendation companies, are combining to take on Google and Facebook in advertising

Both started in Israel and now New York-based, Taboola and Outbrain use widgets to place recommende…

Tanya Dua   


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8 mins read

How Outbrain established 'around the web' content recommendations, only to lose its lead to Taboola and end up get eaten by its rival

Under Singolda, Taboola went aggressively after Outbrain clients, especially the more prestigious o…

Lucia Moses   


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3 mins read

Taboola is going public via a SPAC, aiming to raise $545 million to expand its content recommendations to TV, cars, gaming and ecommerce

Taboola is merging with ION Acquisition Corp, which raised $259 million in an IPO last October. The…

Lara O'Reilly   


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Taboola is looking to compete with Google and Facebook for small-business clients using a new generative AI tool for ad campaigns

Abby looks to make campaign setup easier for busy, resource-sapped business owners who aren't up on…

Lara O'Reilly   


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What you need to know in advertising today

In fact, 10-year-old Taboola, is projecting over $1 billion in revenue as well as profitability in …

Tanya Dua   


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Taboola and Outbrain called off their plan to merge — here's what happened to the proposed $2 billion company

Here are the top media and advertising stories from Business Insider for September 10.

Lauren Johnson   


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The entertainment verticals see a 56% rise in ad spend from March to April: Taboola Report

There has been a significant change in peoples’ reading patterns.

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Budweiser is ditching the Super Bowl

Business Insider's top advertising and media stories for January 26.

Lauren Johnson   


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3 mins read

Early Uber investor and serial entrepreneur Jason Calacanis has launched an ad blocker

Calacanis told Business Insider the editorial team is always on, with one to three people work…

Lara O'Reilly   


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Taboola is paying publishers back after its deal with Outbrain fell apart

Business Insider's top advertising and media stories for December 18.

Lauren Johnson   


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2 mins read

The 10 things in advertising you need to know today

8. A "zombie army" of bots is going to steal $7.2 billion from the advertising industry this year. …

Will Heilpern,Will Heilpern   


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2 mins read

The 10 things in advertising you need to know today

8. The CEO of content recommendation platform Taboola has written an essay on fake news. Adam Singo…

Hannah Roberts   


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What you need to know in advertising today

This summer, with anti-Facebook sentiment growing in the wake of the Cambridge Analytica scandal an…

Lauren Johnson   


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2 mins read

Google toughens its stance on ad tracking

Insider's top advertising and media stories for June 3.

Lucia Moses   


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2 mins read

What you need to know in advertising today

Facebook admitted that 87 million user profiles were harvested by political research firm Cambridge…

Tanya Dua   


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3 mins read

Lauren Johnson   


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The 10 things in advertising you need to know today

9. Tim Cook reignited speculation about Apple's "bigger" plans for TV. Speaking on Apple's quarterl…

Lara O'Reilly   


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2 mins read

Google, Microsoft, and Amazon are paying Adblock Plus huge fees to get their ads unblocked

Eyeo spokesman Ben Williams told us, "In general, I'm just a little surprised that our Acceptable A…

Lara O'Reilly   


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3 mins read

Consolidation rocks WPP, Amazon's next advertising star, and the story behind Taboola and Outbrain's tie-up

Direct-to-consumer companies are still booming and Tanya reported this week that Tim Armstrong is g…

Lauren Johnson