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You Searched For "subcultures" and got 20 results


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3 mins read

The return of dad fashion matches how Americans feel about the economy

Younger consumers want to dress like dads. It may be because they feel grumpy and pragmatic about t…

Juliana Kaplan   


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3 mins read

What is 'smellmaxxing'? A new fad involves mostly men trying to maximize or improve their body scent

An offshoot of the looksmaxxing community, "smellmaxxing" involves mostly men giving each other hyg…

Kieran Press-Reynolds   


Business Insider Latest Story Image
7 mins read

I reread JD Vance's 'Hillbilly Elegy.' He hasn't transformed as much as you think.

The Ohio senator's book contains clues that Vance had made an unstable compromise with elite societ…

Bryan Metzger   


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4 mins read

How Berlin's techno scene came to define the post-wall city and earn UNESCO cultural heritage status — with a little help from Detroit

Berlin's techno scene has helped transform the city into a youthful, vibrant hub of artists, studen…

Nathan Rennolds   


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7 mins read

I'm a 24-year-old man who tried 'softmaxxing,' a less intense version of 'looksmaxxing,' for a week. I can say with confidence it's a toxic scam.

Looksmaxxing has gone mega-viral on TikTok in the last couple of months. I delved into the shocking…

Kieran Press-Reynolds   


Business Insider Latest Story Image
4 mins read

Stylists and designers share 8 shoe trends that are in and the 4 that are out for spring

Stylists and designers said wedges and wrestling shoes are trending this spring, but boat shoes and…

Amena Ahmed   


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4 mins read

The SEO world is up in arms after a story said they're 'ruining the internet.' Here's the spicy drama.

An 8,000-word story in The Verge asks: Why does Google search suck so bad? It points the finger at …

Katie Notopoulos   


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3 mins read

Lakshmi Varanasi   


Business Insider Latest Story Image
1 min read

Billionaire Ryan Cohen's 2022 purchase and abrupt sale of Bed Bath & Beyond shares are being investigated by the SEC, report says

Cohen, who also chairs fellow meme stock GameStop, scored a profit of almost $60 million following …

Joseph Wilkins   


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2 mins read

Apparently Jake Paul is responsible for bringing GOP presidential candidate Vivek Ramaswamy to TikTok

In Ramaswamy's few days on the app, he's already been met with an onslaught of trolling and witch h…

Kieran Press-Reynolds   


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2 mins read

Why Costco is so popular among the Amish, according to super fans who spent 7 years visiting over 200 locations around the world

During their world tour of over 200 Costco's, David and Susan Schwartz noticed the wholesaler was p…

Maria Noyen   


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3 mins read

I fell down the rabbit hole of food-inspired fashion aesthetics on TikTok, and now I'm fully convinced I'm a 'baked beans girl'

A Tweet questioning if TikTok aesthetics have gone too far has over 16.5 million views. The mood bo…

Reena Koh   


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3 mins read

I miss my ex's cats more than I miss him

After my ex and I broke up and I moved out, I missed his cats more than I missed him. I'm still fig…

Rachel Harmon   


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2 mins read

Meme-stock hero Ryan Cohen faces Bed Bath & Beyond shareholder lawsuit over emoji-fueled rally

"A fraudster may not escape liability simply because he used an emoji," a federal judge ruled last …

Jennifer Sor   


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2 mins read

Vivek Ramaswamy joined TikTok and was immediately met by witches hexing him

Vivek Ramaswamy joined TikTok four days ago, but was scorned in the comments, and a member of TikTo…

Lindsay Dodgson   


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4 mins read

Why are people 'marinating' Diet Cokes? Avid drinkers claim leaving a can in the fridge for over two weeks gives it a better, 'crispier' taste

While some people do not understand the hype at all, cult Diet Coke lovers swear by "hacks" that op…

Kieran Press-Reynolds   


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3 mins read

On-camera crimes & society celebrating them worries criminologists

Expressing concern over crimes being committed in full public glare as in the case of the killing o…

PTI   


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4 mins read

Why apps like Tinder are getting dumped by some singles for lengthy date-me docs

Dating apps like Tinder and Hinge aren't working for some singles. Instead, they're turning to long…

Lakshmi Varanasi   


Business Insider Latest Story Image
9 mins read

I lost my hair. Then I found myself.

I started losing my hair in my 40s due to androgenic alopecia. After trying expensive wigs, I was f…

Sara Dubnow   


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4 mins read

Tucker Carlson and Elon Musk have rallied behind an American 'red pill' dating coach turned Russian propagandist detained in Ukraine

Tucker Carlson and Elon Musk have rallied behind Gonzalo Lira, an American YouTuber detained in Ukr…

Alia Shoaib