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Starbucks CEO set to announce strategy to fix the coffee chain
"When we get back to our core identity and consistently deliver a great experience, our customers w…
Dominick Reuter
Starbucks' app is down on the first day of the chain's holiday menu
Starbucks' mobile app was not taking mobile orders for some customers on Thursday as the chain laun…
Alex Bitter
Starbucks will add 'guardrails' to app in effort to streamline mobile ordering
Starbucks will soon start to crack down on excessive app customizations as the company aims to impr…
Erin Snodgrass
Starbucks to stop charging extra for non-dairy milk substitutes
On a Wednesday earnings call, Starbucks CEO Brian Niccol said the chain will stop charging extra fo…
Erin Snodgrass
This Starbucks exec quit to launch a rum brand. These 3 strategies helped him succeed — and attract investors like Howard Schultz.
Marc-Kwesi Farrell spent three years as a Starbucks VP. He left to launch his own rum brand, applyi…
Maria Noyen
A man who's been to nearly 20,000 Starbucks locations describes how the chain could get its 'third-place' status back
Winter has been trying to visit every Starbucks store since 1997, and is about to visit his 20,000t…
Alex Bitter
Starbucks' new CEO recognizes one key to its turnaround lies with baristas
Starbucks CEO Brian Niccol said Tuesday that he wants to make changes for the company's baristas by…
Alex Bitter
Starbucks and Luckin are in a fight for the global coffee market. I visited both to see how they stack up on price, menu, and vibe.
Starbucks slumped in sales this last quarter. But the Chinese coffee brand, characterized by heavy …
Aditi Bharade
Starbucks' early earnings show that new CEO Brian Niccol has his work cut out
Starbucks pre-released earnings on Tuesday, showing sales dropped. New CEO Brian Niccol said he pla…
Alex Bitter
Starbucks store workers want their new CEO to take action on these 4 issues
From mobile orders to becoming a hangout spot, Starbucks store employees are hoping Brian Niccol wi…
Alex Bitter
Don't expect as many Starbucks deals this year under its new CEO
Starbucks is reversing its recent push into frequent promos as new CEO Brian Niccol looks to re-est…
Dominick Reuter
Starbucks has a new CEO — and I have a few suggestions as a former barista
Starbucks can get better. The menu baffles me, the drinks are hard to order, and it needs to drop t…
Katie Notopoulos
A Starbucks worker of nearly 20 years says the chain has gone from 'quirky coffee shop' to 'soulless fast food empire'
A Starbucks store worker said his experience hasn't been as good since former CEO Howard Schultz le…
Alex Bitter
Starbucks customers say wait times have gotten really long, so I went to check it out
It's a problem that Brian Niccol, who joined Starbucks as CEO earlier this month, will have to deal…
Alex Bitter
Starbucks' new CEO wants people to hang out in stores, but some workers say his plan has a big problem
Starbucks' mobile orders are a challenge for the coffee chain, some store employees said, as its ne…
Alex Bitter
Starbucks' system to make ordering better isn't the solution the company hoped for, an employee says
Starbucks is trying to improve cafes and cut wait times with the Siren Craft System, but an employe…
Alex Bitter
Starbucks' new CEO hints the chain may have become a little too convenient
Starbucks' new CEO Brian Niccol wants customers to hang around its stores for coffee and socializin…
Alex Bitter
Starbucks' North America CEO is retiring after only 8 months on the job — and he won't be replaced
Starbucks' North American president Sara Trilling will lead regional retail operations after Michae…
Lian Kit Wee
Starbucks' new CEO — who lives 1,000 miles from HQ — will not tell employees what specific days to come into the office
Starbucks' new boss told staff they should figure out where they need to be to get their work done.…
Nora Redmond
Starbucks' turnaround relies on an executive who is no stranger to orchestrating comebacks
As businesses complain about consumers cutting back, one of the biggest chains in the world is doin…