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Star Sports has onboarded 18 sponsors and over 100 advertisers for VIVO IPL 2021
VIVO is the title sponsor this year
Star Sports signs 14 sponsors for VIVO IPL 2021
Star Sports has already onboarded 14 sponsors for VIVO IPL 2021
Star Sports has sold out 75% of its inventory for Dream11 IPL 2020
Dream11 IPL 2020 is scheduled to start on September 19
With 6 sponsorships for IPL 2021, PhonePe aims to expand its user base from its current 280 million to 500 million by December 2022
PhonePe is the co-presenting sponsor of Star and Associate Sponsor of Disney+Hotstar for the Digita…
Star tells advertisers to pay only for matches that were played this IPL: Report
After the suspension of the league, sponsors and advertisers had been worried about the next steps
Disney+ Hotstar onboards 10 sponsors for VIVO IPL 2021; Dream11 to be the co-presenting sponsor
Disney+ Hotstar onboards sponsors for VIVO IPL 2021
Disney+ Hotstar on-boards 11 other key sponsors and announces its advertisers for Dream11 IPL
Disney+ Hotstar has onboarded key sponsors and the list is full of new-age brands.
Oppo India becomes the top advertiser during IPL season 13: Report
Oppo India was followed by Sporta Technologies and Vodafone India
Pepsi just pulled its sponsorship from the world's biggest cricket league after yet another match-fixing scandal
Many teams get financial backing from Indian celebrities, and superstar players from all over the w…
Will Martin
PepsiCo to become sponsor for all ODIs and test matches in India
The deal was signed between PepsiCo and Board of Control for Cricket in India (BCCI). The company …
IPL 2023 opens with drop in advertisers: 40% drop for TV, 70% for digital
Digital advertising fared worse, with a 70% drop in advertisers on Day-1. On the opening day, the n…
ANI
Throwback to some memorable IPL ads created over the years
Brands that want to make the most of the league usually come up with captivating campaigns to grab …
As BCCI suspends IPL 2021, experts share how it could impact the ad, marketing and the entertainment world
As IPL’s secure bio bubble breaches, experts share how cancellation of IPL can impact brands
JioCinema IPL viewership spikes 53% in 2024, amassing 2,600 crore views!
Reliance-owned OTT platform JioCinema, which has live streaming rights for Tata IPL, saw a 53 per c…
PTI
IPL 2020 becomes its most successful edition, sets a new record with 400 billion minutes of consumption
Star India's regional offering has been received well by viewers and has increased the viewership b…
Why IPL this year will be a huge failure?
"Both parties will share it when ready," it said. IPL has been in the centre of a major spot-fixi…
As India faces a second wave of COVID-19 infections, will VIVO IPL 2021 repeat last season's success?
VIVO ipl 2021 is just three days away and our country has surpassed 1 lakh mark in daily covid-19 c…
The IPL ecosystem value has decreased by 3.6% to Rs 45,800 crore in 2020 from Rs 47,500 crore in 2019: Duff & Phelp
CSK’s brand value has reduced from INR 732 crore to INR 611 crore
Throwback to some of the best IPL ads made over the years
Some IPL ads we have loved over the years